12 #Describing_a_Product

Watch an advertisement for a new women's bag and complete the details.

Model: Kachet
1⃣ Target market: smart, ............ women
2⃣ Material: It's made of soft ............
3⃣ Features: It's got lots of ........... and a special ............ to keep things safely.
4⃣ Colours: ............ , blue and ............
5⃣ Price: ............
6⃣ Delivery: within a ............

#Market_Leader #conversation #elementary

🌍 @baranVIPenglish

🔈 Audio File

📝 Trannoscript

#Useful_Language

✴️#DESCRIBING_A_PRODUCT
It's stylish and fashionable.
It's a very popular model.
It's our best-selling product.
It's made of leather/wood/plastic/
steel/aluminium.

✴️#TARGET_MARKET
It's aimed at stylish women.
The target market is young women
who want to look good.

✴️#COLOURS
It comes in three colours.
We offer it in four colours.

✴️#WEIGHT
It weighs about half a kilo.
It's lightweight.
It's quite heavy.

✴️#MEASUREMENTS
It's just 35 centimetres long.
It's 25 centimetres high.
It's 15 centimetres wide.

✴️#FEATURES
It has a unique design.
You can close it easily.

✴️#PRICE
The trade price is 50 euros.
It costs 65 euros.
It's just 75 euros.

✴️#DELIVERY
We can deliver within three days.
We'll deliver within a week.
The price includes postage and
packaging.

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13 #Managing_people

Ros Pomeroy, a management consultant, talks about the people she likes to work with.

1⃣ What kind of people does she like to work with?
2⃣ What does she say about good and bad managers she has worked with?


#Market_Leader #interview #elementary

🌍 @baranVIPenglish

📝 Trannoscript

🔈 Audio File

14 #Dealing_with_Problems

Julian works for a coffee importing company. He is talking to the Office Manager, Hanna Butler. Watch the video and answer these questions.

1⃣ What does Julian want the company to do?
2⃣ What does Hanna suggest to solve the problem?
3⃣ Does Hanna offer to give Julian any money?

#Market_Leader #conversation #elementary

🌍 @baranVIPenglish

🔈 Audio File

#Useful_Language
#Dealing_with_Problems

✴️ (Employee) #Describing_the_problem
I need some training to do my job properly.
I don't have enough money to pay for classes.

✴️ (Manager) #Responding
I'm sorry. It's just not possible.

✴️ (Employee) #Emphasising_the_problem
It's really important for me.
It would be really helpful to me.

✴️ (Manager)#Explaining_the_reasons
The problem is, we don't have the money for this.
You see, we have to cut costs.

✴️ (Manager) #Making_suggestions
Why don't you buy a self-study course?
How about studying at home?

✴️ (Employee) #Accepting_suggestions_or_advice
OK, I'll take a look at one.
OK, I'll think about it.

✴️ (Manager) #Giving_advice
I think you should visit the shopping centre.

🌍 @baranVIPenglish

📝 Trannoscript

15 #Good_and_bad_advertising

Watch an interview with Liz Crede, an
organisation development consultant, and answer these questions.

1⃣ What makes an advert really effective?
2⃣ What things should not be used in adverts?

#Market_Leader #interview #elementary

🌍 @baranVIPenglish

🔈 Audio File

📝 Trannoscript

16 #Participating_in_Discussions

Chris, Nicky and Stephen own a chain of florists in London. They are talking about new ways of advertising their business.

#Market_Leader #conversation #elementary

🌍 @baranVIPenglish

🔈 Audio File

📝 Trannoscript

#Useful_Language
#Discussions

✴️ #AGREEING
You're right.
I really like the idea.
I agree with you.

✴️ #DISAGREEING
(Sorry,) I don't agree with you.
I'm afraid I don't agree.
I'm not sure I agree with you.

✴️ #ASKING_FOR_AN_OPINION
What do you think?
What's your opinion?
How do you feel about that?

✴️ #GIVING_AN_OPINION
I think we need to target rich people.
In my opinion, we can use a different
way of advertising.
Let's use Facebook and Twitter.

✴️ #MAKING_A_SUGGESTION
What about using social networking
sites?
How about starting with a Facebook page?

🌍 @baranVIPenglish