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🔥 The H1’24 Casual Games Report is Here! 📱

We are happy to share with you our new Casual Games Report which uncovers the trends, surprises, and strategies that are reshaping the market!

🔍 Which genre showed 12x growth compared to H1’23?
🏆 In what genre do three games hold 96% of the market revenue?
📉 Which genre peaked in H1’23 and is now declining but improving its monetization?
💰 Why is there a shift from ads to IAP revenue in so many casual genres?

These are just some of the questions we explore in our report!

While discussing the industry as a whole, we dive deeper into six genres: Match-3 with Meta, Merge-2 with Meta, Match 3D, Idle Tycoon, Casual Casino… and one more you won’t want to miss!

Enjoy the report via the link!

👉 https://appmagic.rocks/research/casual-gaming-2024-h1?utm_source=AMTelegram 👈
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What’s happening with Match-3 games lately?  🤔

In our quick breakdown available in the carousel below, we cover:
- Dynamics of Match-3 with Complex Meta market
- Emergence of new male-first Match-3 games
- Key factors for success in the genre

It’s only the tip of the iceberg!🧊

In our new Casual Games H1 ’24 report we give even more details and cover 5 additional genres.

Don't miss out: https://appmagic.rocks/research/casual-gaming-2024-h1?utm_source=AMTelegram
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Merge-2 with Complex Meta: To Do or Not To Do? 🔮

In our top-notch overview below, we explore:
- Key drivers of +107% market growth
- Signs of genre evolution
- Chances for newcomers to succeed

We also answer the big question: Can you succeed in this market in 2024? 💸

Find more insights on Merge-2 and five other genres in our latest report: https://appmagic.rocks/research/casual-gaming-2024-h1?utm_source=AMTelegram
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In 2024, China is more than just Black Myth: Wukong

Let me distract you from Wukong’s record-breaking success with some key mobile data from China.

This summer, we’ve seen:
— miHoYo launching their new ARPG Zenless Zone Zero 🎮
— Chinese MOBA game Honor of Kings going global 🌍
— Idle RPG noscript AFK Journey expanding across Asia 🇨🇳
— Dungeon & Fighter: Origins dominating the ARPG market, based on iOS and Chinese data only 💥

These are the stories that caught our eyes. For them to catch yours, we've put together thesis series of images!
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Match 3D Is Giving in H1 2024 🤌

With Match 3D market growing 127% YoY by revenue, we knew we should do an overview for you! 💛

Below we discuss:
- Market growth drivers
- Tectonic market shifts
- Success factors of new noscripts

To dive deeper into Match 3D market and 5 other genres, check out our new report: https://appmagic.rocks/research/casual-gaming-2024-h1?utm_source=AMTelegram
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