✅ Natural Language Processing (NLP) Basics – Tokenization, Embeddings, Transformers 🧠🗣️
NLP is the branch of AI that deals with how machines understand human language. Let's break down 3 core concepts:
1️⃣ Tokenization – Breaking Text Into Pieces
Tokenization means splitting a sentence or paragraph into smaller units like words or subwords.
Why it's needed: Models can’t understand full sentences — they process numbers, not raw text.
Types:
• Word Tokenization – “I love NLP” → [“I”, “love”, “NLP”]
• Subword Tokenization – “unbelievable” → [“un”, “believ”, “able”]
• Sentence Tokenization – Splits a paragraph into sentences
Tools: NLTK, SpaCy, Hugging Face Tokenizers
2️⃣ Embeddings – Turning Text Into Numbers
Words need to be converted into vectors (numbers) so models can work with them.
What it does: Captures semantic meaning — similar words have similar embeddings.
Common Methods:
• One-Hot Encoding – Basic, high-dimensional
• Word2Vec / GloVe – Pre-trained word embeddings
• BERT Embeddings – Context-aware, word meaning changes by context
Example: “Apple” in “fruit” vs “Apple” in “tech” → different embeddings in BERT
3️⃣ Transformers – Modern NLP Backbone
Transformers are deep learning models that read all words at once and use attention to find relationships between them.
Core Idea: Instead of reading left-to-right (like RNNs), Transformers look at the entire sequence and decide which words matter most.
Key Terms:
• Self-Attention – Focus on relevant words in context
• Encoder & Decoder – For understanding and generating text
• Pretrained Models – BERT, RoBERTa, etc.
Use Cases:
• Text classification
• Question answering
• Translation
• Summarization
• Chatbots
🛠️ Tools to Try Out:
• Hugging Face Transformers
• TensorFlow / PyTorch
• Google Colab
• spaCy, NLTK
🎯 Practice Task:
• Take a sentence
• Tokenize it
• Convert tokens to embeddings
• Pass through a transformer model (like BERT)
• See how it understands or predicts output
💬 Tap ❤️ for more!
NLP is the branch of AI that deals with how machines understand human language. Let's break down 3 core concepts:
1️⃣ Tokenization – Breaking Text Into Pieces
Tokenization means splitting a sentence or paragraph into smaller units like words or subwords.
Why it's needed: Models can’t understand full sentences — they process numbers, not raw text.
Types:
• Word Tokenization – “I love NLP” → [“I”, “love”, “NLP”]
• Subword Tokenization – “unbelievable” → [“un”, “believ”, “able”]
• Sentence Tokenization – Splits a paragraph into sentences
Tools: NLTK, SpaCy, Hugging Face Tokenizers
2️⃣ Embeddings – Turning Text Into Numbers
Words need to be converted into vectors (numbers) so models can work with them.
What it does: Captures semantic meaning — similar words have similar embeddings.
Common Methods:
• One-Hot Encoding – Basic, high-dimensional
• Word2Vec / GloVe – Pre-trained word embeddings
• BERT Embeddings – Context-aware, word meaning changes by context
Example: “Apple” in “fruit” vs “Apple” in “tech” → different embeddings in BERT
3️⃣ Transformers – Modern NLP Backbone
Transformers are deep learning models that read all words at once and use attention to find relationships between them.
Core Idea: Instead of reading left-to-right (like RNNs), Transformers look at the entire sequence and decide which words matter most.
Key Terms:
• Self-Attention – Focus on relevant words in context
• Encoder & Decoder – For understanding and generating text
• Pretrained Models – BERT, RoBERTa, etc.
Use Cases:
• Text classification
• Question answering
• Translation
• Summarization
• Chatbots
🛠️ Tools to Try Out:
• Hugging Face Transformers
• TensorFlow / PyTorch
• Google Colab
• spaCy, NLTK
🎯 Practice Task:
• Take a sentence
• Tokenize it
• Convert tokens to embeddings
• Pass through a transformer model (like BERT)
• See how it understands or predicts output
💬 Tap ❤️ for more!
❤3🥰1
✅ Data Science: Tools You Should Know as a Beginner 🧰📊
Mastering these tools helps you build real-world data projects faster and smarter:
1️⃣ Python
✔ Most popular language in data science
✔ Libraries: NumPy, Pandas, Scikit-learn, Matplotlib, Seaborn
📌 Use: Data cleaning, EDA, modeling, automation
2️⃣ Jupyter Notebook
✔ Interactive coding environment
✔ Great for documentation + visualization
📌 Use: Prototyping & explaining models
3️⃣ SQL
✔ Essential for querying databases
📌 Use: Data extraction, filtering, joins, aggregations
4️⃣ Excel / Google Sheets
✔ Quick analysis & reports
📌 Use: Data exploration, pivot tables, charts
5️⃣ Power BI / Tableau
✔ Drag-and-drop dashboards
📌 Use: Visual storytelling & business insights
6️⃣ Git & GitHub
✔ Track code changes + collaborate
📌 Use: Version control, building your portfolio
7️⃣ Scikit-learn
✔ Ready-to-use ML models
📌 Use: Classification, regression, model evaluation
8️⃣ Google Colab / Kaggle Notebooks
✔ Free, cloud-based Python environment
📌 Use: Practice & run notebooks without setup
🧠 Bonus:
• VS Code – for scalable Python projects
• APIs – for real-world data access
• Streamlit – build data apps without frontend knowledge
Double Tap ♥️ For More
Mastering these tools helps you build real-world data projects faster and smarter:
1️⃣ Python
✔ Most popular language in data science
✔ Libraries: NumPy, Pandas, Scikit-learn, Matplotlib, Seaborn
📌 Use: Data cleaning, EDA, modeling, automation
2️⃣ Jupyter Notebook
✔ Interactive coding environment
✔ Great for documentation + visualization
📌 Use: Prototyping & explaining models
3️⃣ SQL
✔ Essential for querying databases
📌 Use: Data extraction, filtering, joins, aggregations
4️⃣ Excel / Google Sheets
✔ Quick analysis & reports
📌 Use: Data exploration, pivot tables, charts
5️⃣ Power BI / Tableau
✔ Drag-and-drop dashboards
📌 Use: Visual storytelling & business insights
6️⃣ Git & GitHub
✔ Track code changes + collaborate
📌 Use: Version control, building your portfolio
7️⃣ Scikit-learn
✔ Ready-to-use ML models
📌 Use: Classification, regression, model evaluation
8️⃣ Google Colab / Kaggle Notebooks
✔ Free, cloud-based Python environment
📌 Use: Practice & run notebooks without setup
🧠 Bonus:
• VS Code – for scalable Python projects
• APIs – for real-world data access
• Streamlit – build data apps without frontend knowledge
Double Tap ♥️ For More
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SQL vs Python Programming: Quick Comparison ✍
📌 SQL Programming
• Query data from databases
• Filter, join, aggregate rows
Best fields
• Data Analytics
• Business Intelligence
• Reporting and MIS
• Entry-level Data Engineering
Job noscripts
• Data Analyst
• Business Analyst
• BI Analyst
• SQL Developer
Hiring reality
• Asked in most analyst interviews
• Used daily in analyst roles
India salary range
• Fresher: 4–8 LPA
• Mid-level: 8–15 LPA
Real tasks
• Monthly sales report
• Top customers by revenue
• Duplicate removal
📌 Python Programming
• Clean and analyze data
• Automate workflows
• Build models
Where you work
• Notebooks
• Scripts
• ML pipelines
Best fields
• Data Science
• Machine Learning
• Automation
• Advanced Analytics
Job noscripts
• Data Scientist
• ML Engineer
• Analytics Engineer
• Python Developer
Hiring reality
• Common in mid to senior roles
• Strong demand in AI teams
India salary range
• Fresher: 6–10 LPA
• Mid-level: 12–25 LPA
Real tasks
• Churn prediction
• Report automation
• File handling CSV, Excel, JSON
⚔️ Quick comparison
• Data source
SQL stays inside databases
Python pulls data from anywhere
• Speed
SQL runs fast on large tables
Python slows with raw big data
• Learning
SQL is beginner-friendly
Python needs coding basics
🎯 Role-based choice
• Data Analyst
SQL required
Python adds value
• Data Scientist
Python required
SQL used to fetch data
• Business Analyst
SQL works for most roles
Python helps automate work
• Data Engineer
SQL for pipelines
Python for processing
✅ Best career move
• Learn SQL first for entry
• Add Python for growth
• Use both in real projects
Which one do you prefer?
SQL 👍
Python ❤️
Both 🙏
None 😮
📌 SQL Programming
• Query data from databases
• Filter, join, aggregate rows
Best fields
• Data Analytics
• Business Intelligence
• Reporting and MIS
• Entry-level Data Engineering
Job noscripts
• Data Analyst
• Business Analyst
• BI Analyst
• SQL Developer
Hiring reality
• Asked in most analyst interviews
• Used daily in analyst roles
India salary range
• Fresher: 4–8 LPA
• Mid-level: 8–15 LPA
Real tasks
• Monthly sales report
• Top customers by revenue
• Duplicate removal
📌 Python Programming
• Clean and analyze data
• Automate workflows
• Build models
Where you work
• Notebooks
• Scripts
• ML pipelines
Best fields
• Data Science
• Machine Learning
• Automation
• Advanced Analytics
Job noscripts
• Data Scientist
• ML Engineer
• Analytics Engineer
• Python Developer
Hiring reality
• Common in mid to senior roles
• Strong demand in AI teams
India salary range
• Fresher: 6–10 LPA
• Mid-level: 12–25 LPA
Real tasks
• Churn prediction
• Report automation
• File handling CSV, Excel, JSON
⚔️ Quick comparison
• Data source
SQL stays inside databases
Python pulls data from anywhere
• Speed
SQL runs fast on large tables
Python slows with raw big data
• Learning
SQL is beginner-friendly
Python needs coding basics
🎯 Role-based choice
• Data Analyst
SQL required
Python adds value
• Data Scientist
Python required
SQL used to fetch data
• Business Analyst
SQL works for most roles
Python helps automate work
• Data Engineer
SQL for pipelines
Python for processing
✅ Best career move
• Learn SQL first for entry
• Add Python for growth
• Use both in real projects
Which one do you prefer?
SQL 👍
Python ❤️
Both 🙏
None 😮
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▶️ Tools: Pandas, NumPy, Scikit-learn, Jupyter
▶️ Projects: Predictive models, sentiment analysis, dashboards
📊 2. Data Analyst
▶️ Tools: Excel, SQL, Tableau, Power BI
▶️ Skills: Data cleaning, Visualization, Reporting
▶️ Languages: Python (optional)
▶️ Projects: Sales reports, business insights, KPIs
🤖 3. Machine Learning Engineer
▶️ Core: ML Algorithms, Model Deployment
▶️ Tools: TensorFlow, PyTorch, MLflow
▶️ Skills: Feature engineering, model tuning
▶️ Projects: Image classifiers, recommendation systems
🌐 4. Cloud Engineer
▶️ Platforms: AWS, Azure, GCP
▶️ Tools: Terraform, Ansible, Docker, Kubernetes
▶️ Skills: Cloud architecture, networking, automation
▶️ Projects: Scalable apps, serverless functions
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▶️ Concepts: Network Security, Vulnerability Assessment
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▶️ Languages: C++, C#, JavaScript
▶️ Engines: Unity, Unreal Engine
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▶️ Projects: 2D/3D games, multiplayer games
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▶️ Languages: Python, R
▶️ Skills: Statistics, Machine Learning, Data Wrangling
▶️ Tools: Pandas, NumPy, Scikit-learn, Jupyter
▶️ Projects: Predictive models, sentiment analysis, dashboards
📊 2. Data Analyst
▶️ Tools: Excel, SQL, Tableau, Power BI
▶️ Skills: Data cleaning, Visualization, Reporting
▶️ Languages: Python (optional)
▶️ Projects: Sales reports, business insights, KPIs
🤖 3. Machine Learning Engineer
▶️ Core: ML Algorithms, Model Deployment
▶️ Tools: TensorFlow, PyTorch, MLflow
▶️ Skills: Feature engineering, model tuning
▶️ Projects: Image classifiers, recommendation systems
🌐 4. Cloud Engineer
▶️ Platforms: AWS, Azure, GCP
▶️ Tools: Terraform, Ansible, Docker, Kubernetes
▶️ Skills: Cloud architecture, networking, automation
▶️ Projects: Scalable apps, serverless functions
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▶️ Skills: Threat detection, penetration testing
▶️ Projects: Security audits, firewall setup
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▶️ Engines: Unity, Unreal Engine
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Data Science Projects and Deployment
What a real data science project looks like
• You start with a business problem
Example. Predict customer churn for a telecom company to reduce revenue loss.
• You define success metrics
Churn prediction accuracy above 80 percent. Recall more important than precision.
• You collect data
Sources include SQL databases, CSV files, APIs, logs. Typical size ranges from 50,000 rows to millions.
• You clean data
Remove duplicates. Handle missing values. Fix incorrect data types.
Example. Convert dates, remove negative salaries.
• You explore data
Check distributions. Find correlations. Spot outliers.
Example. Customers with low tenure churn more.
• You engineer features
Create new columns from raw data.
Example. Average monthly spend, tenure buckets.
• You build models
Start simple. Logistic Regression, Decision Tree. Move to Random Forest, XGBoost if needed.
• You evaluate models
Use train test split or cross validation. Metrics depend on the problem.
Classification. Accuracy, Precision, Recall, ROC AUC.
Regression. RMSE, MAE.
• You select the final model
Balance performance and interpretability.
Example. Slightly lower accuracy but easier to explain to stakeholders.
Common Real World Data Science Projects
• Sales forecasting
Predict next 3 to 6 months revenue using historical sales data.
• Customer churn prediction
Used by telecom, SaaS, OTT platforms.
• Recommendation systems
Products, movies, courses. Tech. Collaborative filtering, content based filtering.
• Fraud detection
Credit card transactions. Focus on recall. Missing fraud costs money.
• Sentiment analysis
Analyze reviews, tweets, feedback. Used in marketing and brand monitoring.
• Demand prediction
Used in e commerce and supply chain.
What Deployment Actually Means
Deployment means your model runs automatically and gives predictions without you opening Jupyter Notebook. If your model is not deployed, it is not used.
Basic Deployment Options
• Batch prediction
Run the model daily or weekly.
Example. Predict churn for all customers every night.
• Real time prediction
Prediction happens instantly via an API.
Example. Fraud detection during a transaction.
Simple Deployment Workflow
• Save the trained model
Use pickle or joblib.
• Build an API
Use Flask or FastAPI.
• Load the model inside the API
The API takes input and returns predictions.
• Test locally
Send sample requests. Check responses.
• Deploy to cloud
AWS, GCP, Azure, Render, Railway.
Example Stack for Beginners
• Python
• Pandas, NumPy, Scikit learn
• Flask or FastAPI
• Docker
• AWS EC2 or Render
What MLOps Adds in Real Companies
• Model versioning
Track which model is in production.
• Data drift detection
Alert when incoming data changes.
• Model retraining
Automatically retrain with new data.
• Monitoring
Track accuracy, latency, failures.
• CI CD pipelines
Safe and repeatable deployments.
Tools Used in MLOps
• MLflow for experiments
• Docker for packaging
• Airflow for scheduling
• GitHub Actions for CI CD
• Prometheus and Grafana for monitoring
How You Should Present Projects in Your Resume
• Mention the business problem
• Mention dataset size
• Mention algorithms used
• Mention metrics achieved
• Mention deployment clearly
Example resume bullet:
Built a customer churn prediction model on 200k records using Random Forest, achieved 84 percent recall, deployed as a REST API using FastAPI and Docker on AWS.
Common Mistakes to Avoid
• Only showing notebooks
• No clear business problem
• No metrics
• No deployment
• Using deep learning for small data without reason
Double Tap ♥️ For More
What a real data science project looks like
• You start with a business problem
Example. Predict customer churn for a telecom company to reduce revenue loss.
• You define success metrics
Churn prediction accuracy above 80 percent. Recall more important than precision.
• You collect data
Sources include SQL databases, CSV files, APIs, logs. Typical size ranges from 50,000 rows to millions.
• You clean data
Remove duplicates. Handle missing values. Fix incorrect data types.
Example. Convert dates, remove negative salaries.
• You explore data
Check distributions. Find correlations. Spot outliers.
Example. Customers with low tenure churn more.
• You engineer features
Create new columns from raw data.
Example. Average monthly spend, tenure buckets.
• You build models
Start simple. Logistic Regression, Decision Tree. Move to Random Forest, XGBoost if needed.
• You evaluate models
Use train test split or cross validation. Metrics depend on the problem.
Classification. Accuracy, Precision, Recall, ROC AUC.
Regression. RMSE, MAE.
• You select the final model
Balance performance and interpretability.
Example. Slightly lower accuracy but easier to explain to stakeholders.
Common Real World Data Science Projects
• Sales forecasting
Predict next 3 to 6 months revenue using historical sales data.
• Customer churn prediction
Used by telecom, SaaS, OTT platforms.
• Recommendation systems
Products, movies, courses. Tech. Collaborative filtering, content based filtering.
• Fraud detection
Credit card transactions. Focus on recall. Missing fraud costs money.
• Sentiment analysis
Analyze reviews, tweets, feedback. Used in marketing and brand monitoring.
• Demand prediction
Used in e commerce and supply chain.
What Deployment Actually Means
Deployment means your model runs automatically and gives predictions without you opening Jupyter Notebook. If your model is not deployed, it is not used.
Basic Deployment Options
• Batch prediction
Run the model daily or weekly.
Example. Predict churn for all customers every night.
• Real time prediction
Prediction happens instantly via an API.
Example. Fraud detection during a transaction.
Simple Deployment Workflow
• Save the trained model
Use pickle or joblib.
• Build an API
Use Flask or FastAPI.
• Load the model inside the API
The API takes input and returns predictions.
• Test locally
Send sample requests. Check responses.
• Deploy to cloud
AWS, GCP, Azure, Render, Railway.
Example Stack for Beginners
• Python
• Pandas, NumPy, Scikit learn
• Flask or FastAPI
• Docker
• AWS EC2 or Render
What MLOps Adds in Real Companies
• Model versioning
Track which model is in production.
• Data drift detection
Alert when incoming data changes.
• Model retraining
Automatically retrain with new data.
• Monitoring
Track accuracy, latency, failures.
• CI CD pipelines
Safe and repeatable deployments.
Tools Used in MLOps
• MLflow for experiments
• Docker for packaging
• Airflow for scheduling
• GitHub Actions for CI CD
• Prometheus and Grafana for monitoring
How You Should Present Projects in Your Resume
• Mention the business problem
• Mention dataset size
• Mention algorithms used
• Mention metrics achieved
• Mention deployment clearly
Example resume bullet:
Built a customer churn prediction model on 200k records using Random Forest, achieved 84 percent recall, deployed as a REST API using FastAPI and Docker on AWS.
Common Mistakes to Avoid
• Only showing notebooks
• No clear business problem
• No metrics
• No deployment
• Using deep learning for small data without reason
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✅ Data Science Project Series: Part 1 - Loan Prediction.
Project goal
Predict loan approval using applicant data.
Business value
- Faster decisions
- Lower default risk
- Clear interview story
Dataset
Use the common Loan Prediction dataset from analytics practice platforms.
Target
Loan_Status
Y approved
N rejected
Tech stack
- Python
- Pandas
- NumPy
- Matplotlib
- Seaborn
- Scikit-learn
Step 1. Import libraries
Step 2. Load data
Step 3. Basic checks
Step 4. Data cleaning
Fill missing values
Step 5. Exploratory Data Analysis
Credit history vs approval
Insight
Applicants with credit history have far higher approval rates.
Step 6. Feature engineering
Create total income.
Step 7. Encode categorical variables
Step 8. Split features and target
Step 9. Build model
Logistic Regression.
Step 10. Predictions
Step 11. Evaluation
Typical result
- Accuracy around 80 percent
- Strong precision for approved loans
- Recall needs focus for rejected loans
Step 12. Model improvement ideas
- Use Random Forest
- Tune hyperparameters
- Handle class imbalance
- Track recall for rejected cases
Resume bullet example
- Built loan approval prediction model using Logistic Regression
- Achieved ~80 percent accuracy
- Identified credit history as top approval driver
Interview explanation flow
- Start with bank risk problem
- Explain feature impact
- Justify Logistic Regression
- Discuss recall vs accuracy
Double Tap ♥️ For More
Project goal
Predict loan approval using applicant data.
Business value
- Faster decisions
- Lower default risk
- Clear interview story
Dataset
Use the common Loan Prediction dataset from analytics practice platforms.
Target
Loan_Status
Y approved
N rejected
Tech stack
- Python
- Pandas
- NumPy
- Matplotlib
- Seaborn
- Scikit-learn
Step 1. Import libraries
import pandas as pd
import numpy as np
import matplotlib.pyplot as plt
import seaborn as sns
from sklearn.model_selection import train_test_split
from sklearn.preprocessing import LabelEncoder
from sklearn.linear_model import LogisticRegression
from sklearn.metrics import accuracy_score, confusion_matrix, classification_report
Step 2. Load data
df = pd.read_csv("loan_prediction.csv")
df.head()
Step 3. Basic checks
df.shape
df.info()
df.isnull().sum()
Step 4. Data cleaning
Fill missing values
df['LoanAmount'].fillna(df['LoanAmount'].median(), inplace=True)
df['Loan_Amount_Term'].fillna(df['Loan_Amount_Term'].mode()[0], inplace=True)
df['Credit_History'].fillna(df['Credit_History'].mode()[0], inplace=True)
categorical_cols = ['Gender','Married','Dependents','Self_Employed']
for col in categorical_cols:
df[col].fillna(df[col].mode()[0], inplace=True)
Step 5. Exploratory Data Analysis
Credit history vs approval
sns.countplot(x='Credit_History', hue='Loan_Status', data=df)
plt.show()
Income distribution.python
sns.histplot(df['ApplicantIncome'], kde=True)
plt.show()
Insight
Applicants with credit history have far higher approval rates.
Step 6. Feature engineering
Create total income.
df['TotalIncome'] = df['ApplicantIncome'] + df['CoapplicantIncome']
# Log transform loan amount
df['LoanAmount_log'] = np.log(df['LoanAmount'])
Step 7. Encode categorical variables
le = LabelEncoder()
for col in df.select_dtypes(include='object').columns:
df[col] = le.fit_transform(df[col])
Step 8. Split features and target
X = df.drop('Loan_Status', axis=1)
y = df['Loan_Status']
X_train, X_test, y_train, y_test = train_test_split(
X, y, test_size=0.3, random_state=42
)
Step 9. Build model
Logistic Regression.
model = LogisticRegression(max_iter=1000)
model.fit(X_train, y_train)
Step 10. Predictions
y_pred = model.predict(X_test)
Step 11. Evaluation
accuracy = accuracy_score(y_test, y_pred)
print("Accuracy:", accuracy)
confusion_matrix(y_test, y_pred)
Classification report.python
print(classification_report(y_test, y_pred))
Typical result
- Accuracy around 80 percent
- Strong precision for approved loans
- Recall needs focus for rejected loans
Step 12. Model improvement ideas
- Use Random Forest
- Tune hyperparameters
- Handle class imbalance
- Track recall for rejected cases
Resume bullet example
- Built loan approval prediction model using Logistic Regression
- Achieved ~80 percent accuracy
- Identified credit history as top approval driver
Interview explanation flow
- Start with bank risk problem
- Explain feature impact
- Justify Logistic Regression
- Discuss recall vs accuracy
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✅ Data Science Project Series Part-2: Customer Churn Prediction
Project goal
Predict which customers will leave. Act before revenue drops.
Business value
• Retention costs less than acquisition
• Clear actions for sales and support
• High interview relevance
Dataset
Telco customer churn style dataset.
Target: Churn (Yes left, No stayed)
Key features
• tenure
• MonthlyCharges
• TotalCharges
• Contract
• PaymentMethod
• InternetService
Tech stack
• Python
• Pandas
• NumPy
• Matplotlib
• Seaborn
• Scikit-learn
Step 1. Import libraries
Step 2. Load data
Step 3. Basic checks
Step 4. Data cleaning
Convert TotalCharges to numeric.
Drop customer ID.
Step 5. Exploratory Data Analysis
Churn distribution.
Tenure vs churn.
Common insights:
• Month-to-month contracts churn more
• Low tenure users churn early
• High monthly charges increase churn
Step 6. Encode categorical variables
Step 7. Feature scaling
Step 8. Split data
Step 9. Build model
Step 10. Predictions
Step 11. Evaluation
Typical results:
• Accuracy around 78 to 83 percent
• ROC AUC around 0.84
• Recall for churn is key metric
Step 12. Business actions from model
• Target high-risk users
• Offer discounts to month-to-month users
• Push yearly contracts
• Improve onboarding for first 90 days
Resume bullet example:
• Built churn prediction model using Logistic Regression
• Identified contract type and tenure as top churn drivers
• Improved churn recall using class-aware split
Interview explanation flow:
• Revenue loss problem
• Why recall matters more than accuracy
• How features map to actions
Mini task for you:
• Train Random Forest
• Compare ROC AUC
• Tune threshold for higher recall
Double Tap ♥️ For Part-3
Project goal
Predict which customers will leave. Act before revenue drops.
Business value
• Retention costs less than acquisition
• Clear actions for sales and support
• High interview relevance
Dataset
Telco customer churn style dataset.
Target: Churn (Yes left, No stayed)
Key features
• tenure
• MonthlyCharges
• TotalCharges
• Contract
• PaymentMethod
• InternetService
Tech stack
• Python
• Pandas
• NumPy
• Matplotlib
• Seaborn
• Scikit-learn
Step 1. Import libraries
import pandas as pd
import numpy as np
import matplotlib.pyplot as plt
import seaborn as sns
from sklearn.model_selection import train_test_split
from sklearn.preprocessing import LabelEncoder, StandardScaler
from sklearn.linear_model import LogisticRegression
from sklearn.metrics import classification_report, confusion_matrix, roc_auc_score
Step 2. Load data
df = pd.read_csv("customer_churn.csv")
df.head()Step 3. Basic checks
df.shape
df.info()
df.isnull().sum()
Step 4. Data cleaning
Convert TotalCharges to numeric.
df['TotalCharges'] = pd.to_numeric(df['TotalCharges'], errors='coerce')
df['TotalCharges'].fillna(df['TotalCharges'].median(), inplace=True)
Drop customer ID.
df.drop('customerID', axis=1, inplace=True)Step 5. Exploratory Data Analysis
Churn distribution.
sns.countplot(x='Churn', data=df)
plt.show()
Tenure vs churn.
sns.boxplot(x='Churn', y='tenure', data=df)
plt.show()
Common insights:
• Month-to-month contracts churn more
• Low tenure users churn early
• High monthly charges increase churn
Step 6. Encode categorical variables
le = LabelEncoder()
for col in df.select_dtypes(include='object').columns:
df[col] = le.fit_transform(df[col])
Step 7. Feature scaling
scaler = StandardScaler()
num_cols = ['tenure', 'MonthlyCharges', 'TotalCharges']
df[num_cols] = scaler.fit_transform(df[num_cols])
Step 8. Split data
X = df.drop('Churn', axis=1)
y = df['Churn']
X_train, X_test, y_train, y_test = train_test_split(
X, y, test_size=0.3, random_state=42, stratify=y
)Step 9. Build model
model = LogisticRegression(max_iter=1000)
model.fit(X_train, y_train)
Step 10. Predictions
y_pred = model.predict(X_test)
y_prob = model.predict_proba(X_test)[:,1]
Step 11. Evaluation
confusion_matrix(y_test, y_pred)
print(classification_report(y_test, y_pred))
roc_auc_score(y_test, y_prob)
Typical results:
• Accuracy around 78 to 83 percent
• ROC AUC around 0.84
• Recall for churn is key metric
Step 12. Business actions from model
• Target high-risk users
• Offer discounts to month-to-month users
• Push yearly contracts
• Improve onboarding for first 90 days
Resume bullet example:
• Built churn prediction model using Logistic Regression
• Identified contract type and tenure as top churn drivers
• Improved churn recall using class-aware split
Interview explanation flow:
• Revenue loss problem
• Why recall matters more than accuracy
• How features map to actions
Mini task for you:
• Train Random Forest
• Compare ROC AUC
• Tune threshold for higher recall
Double Tap ♥️ For Part-3
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