ModumUp’s founder Olga Bondareva gave an interview to a US media outlet Starter Story, where she talked about her passion for social media that led her to build a $1M per year business.
Olga shared her backstory and experience at Microsoft as the Head of SMM and special projects for Central and Eastern Europe. At that time, she learned about Employee Advocacy and Social Selling.
In the article, Olga explained how she started her own business, what the initial process looked like, and how she got her first clients and began establishing the company.
For example, she said that her brand and personal social media pages had worked the best because she wrote a lot about her work and described the methodology of Social Selling.
Olga also shared her recommendations of tools, films and series she found interesting and could help with business development.
If you’d like to read the general story of ModumUp’s development, follow the link: https://www.starterstory.com/stories/modumup
Olga shared her backstory and experience at Microsoft as the Head of SMM and special projects for Central and Eastern Europe. At that time, she learned about Employee Advocacy and Social Selling.
In the article, Olga explained how she started her own business, what the initial process looked like, and how she got her first clients and began establishing the company.
For example, she said that her brand and personal social media pages had worked the best because she wrote a lot about her work and described the methodology of Social Selling.
Olga also shared her recommendations of tools, films and series she found interesting and could help with business development.
If you’d like to read the general story of ModumUp’s development, follow the link: https://www.starterstory.com/stories/modumup
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How often do you receive selling messages in DM?
Anonymous Poll
13%
Almost never
25%
Every day
63%
A few times per week
0%
Often, I’m really tired of them
Today we’d like to share our case study on how we generated B2B leads for Microsoft Azure cloud services by using the Social Selling method.
We worked with 1C, a distributor of Microsoft solutions. We began our collaboration with Natalia Mikhaleva, the Director of distribution for marketing and business development. 1C sells Microsoft products through a partner network, and the client realized the partner channel was a limited resource since most partners don't organize any marketing activities.
Therefore, the company decided to attract customers on its own and transferred leads to the partners via a new method – Social Selling.
Here are some different activities we used:
🔹Posts. We published posts on Natalia’s page and within industry groups.
🔹Comments. We regularly commented on her connections’ posts and publications within groups and replied to target audience comments. It grabs the attention of potential leads and increases a post's reach.
🔹Private messages. We transitioned to direct communication gradually without spamming.
We used exclusive content and short offer approaches among lead generation mechanics.
For example, the first approach is about offering some interesting materials (research, checklists, instructions, etc.) within a post. Then we distribute content in private messages to all who’ve shown interest and reacted to a specific post. Next, we send something extra, e.g. cases on the topic, additional useful materials, etc. In the final stage, we offer more detailed communication and arrange a phone call or meeting to discuss options for cooperation.
Together with Natalia we created a proposal post to share Microsoft's materials on digital transformation, and we received 88 reactions. Among them, there were 48 respondents to the next step, just above 50%. As a result, we received 11 leads, with whom we managed to organize a call or a meeting. Natalia and her colleagues talked to everyone about transitioning to Azure.
🔍If you’d like to know more about our results with the short offer approach and target audience features, follow the link: https://modumup.com/case-studies/1c
#modumup_casestudy
We worked with 1C, a distributor of Microsoft solutions. We began our collaboration with Natalia Mikhaleva, the Director of distribution for marketing and business development. 1C sells Microsoft products through a partner network, and the client realized the partner channel was a limited resource since most partners don't organize any marketing activities.
Therefore, the company decided to attract customers on its own and transferred leads to the partners via a new method – Social Selling.
Here are some different activities we used:
🔹Posts. We published posts on Natalia’s page and within industry groups.
🔹Comments. We regularly commented on her connections’ posts and publications within groups and replied to target audience comments. It grabs the attention of potential leads and increases a post's reach.
🔹Private messages. We transitioned to direct communication gradually without spamming.
We used exclusive content and short offer approaches among lead generation mechanics.
For example, the first approach is about offering some interesting materials (research, checklists, instructions, etc.) within a post. Then we distribute content in private messages to all who’ve shown interest and reacted to a specific post. Next, we send something extra, e.g. cases on the topic, additional useful materials, etc. In the final stage, we offer more detailed communication and arrange a phone call or meeting to discuss options for cooperation.
Together with Natalia we created a proposal post to share Microsoft's materials on digital transformation, and we received 88 reactions. Among them, there were 48 respondents to the next step, just above 50%. As a result, we received 11 leads, with whom we managed to organize a call or a meeting. Natalia and her colleagues talked to everyone about transitioning to Azure.
🔍If you’d like to know more about our results with the short offer approach and target audience features, follow the link: https://modumup.com/case-studies/1c
#modumup_casestudy
Modumup
ModumUp Personal Branding Platform for B2B Lead Generation (Social Selling)
Build your personal brand on social media and generate B2B leads. Boost B2B sales by broadcasting your expertise on social media without spending much time on content creation and audience growth
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ModumUp’s International Projects Director, Sofia Lopatkina, shared her insights about using LinkedIn notifications for follow-ups.
There are many creative ways to refresh the conversation with a target audience. This is especially relevant to those that don’t respond to your messages or disappear at some stage of the conversation.
🤔But how often do you check your “Notifications” section? Have you ever seen LinkedIn notes such as “Congratulate John on starting an additional position as Chairman at Burger King”, “Congratulate Maria on five years at Tesla”, or “Wish Alex a happy birthday”?
If you’ve tried to reach out to your prospects several times but failed to get a response, and suddenly you see they’re in your Notification section with some announcements, be sure to send a message and congratulate them on their happenings. It’s quite difficult to ignore someone and not answer with at least a “Thanks!”. It’s a chance to renew your conversation with a prospect.
#linkedintips
There are many creative ways to refresh the conversation with a target audience. This is especially relevant to those that don’t respond to your messages or disappear at some stage of the conversation.
🤔But how often do you check your “Notifications” section? Have you ever seen LinkedIn notes such as “Congratulate John on starting an additional position as Chairman at Burger King”, “Congratulate Maria on five years at Tesla”, or “Wish Alex a happy birthday”?
If you’ve tried to reach out to your prospects several times but failed to get a response, and suddenly you see they’re in your Notification section with some announcements, be sure to send a message and congratulate them on their happenings. It’s quite difficult to ignore someone and not answer with at least a “Thanks!”. It’s a chance to renew your conversation with a prospect.
#linkedintips
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We’re proud to announce our next case study with the international fintech company EXANTE. The Social Selling agency ModumUp helped generate B2B leads through personal employee profiles on LinkedIn.
We’ve established a mentoring group for EXANTE employees including Country Business Development Directors, Heads of Regional Sales, and Senior Account Managers from different countries: the UK, the USA, Greece, Turkey, the Czech Republic, Italy, and Singapore.
All the training and support processes were dedicated to the Social Selling approach - the building and developing of personal brands on LinkedIn to generate potential B2B leads among clients and partners.
We conducted two corporate mentoring groups with 20 participants in total. Thanks to this course, the EXANTE team had active conversations and calls with leading banks, brokers and other financial institutions from many countries.
Follow the link to read the full case study: https://modumup.com/case-studies/exante
#modumup_casestudy
We’ve established a mentoring group for EXANTE employees including Country Business Development Directors, Heads of Regional Sales, and Senior Account Managers from different countries: the UK, the USA, Greece, Turkey, the Czech Republic, Italy, and Singapore.
All the training and support processes were dedicated to the Social Selling approach - the building and developing of personal brands on LinkedIn to generate potential B2B leads among clients and partners.
We conducted two corporate mentoring groups with 20 participants in total. Thanks to this course, the EXANTE team had active conversations and calls with leading banks, brokers and other financial institutions from many countries.
Follow the link to read the full case study: https://modumup.com/case-studies/exante
#modumup_casestudy
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Hello everyone!
Today we’d like to announce our first video on YouTube. We’re all a little nervous, so we hope you’ll support us 😃
ModumUp’s International Projects Director Sofia Lopatkina talked about the Social Selling Index (SSI) - an indicator of your activity on LinkedIn.
Click on the link and find out what sections it consists of, what you should take into account in each of those sections and how you can boost your SSI in general:
https://youtu.be/VUbYpG57BvQ
#linkedintips
Today we’d like to announce our first video on YouTube. We’re all a little nervous, so we hope you’ll support us 😃
ModumUp’s International Projects Director Sofia Lopatkina talked about the Social Selling Index (SSI) - an indicator of your activity on LinkedIn.
Click on the link and find out what sections it consists of, what you should take into account in each of those sections and how you can boost your SSI in general:
https://youtu.be/VUbYpG57BvQ
#linkedintips
YouTube
How to Boost Social Selling Index (SSI) on LinkedIn
Social Selling Index or SSI is the score that LinkedIn uses to reflect the strength of your presence on the platform. The final score is based on your social selling efforts. The categories are:
- Establish your professional brand
- Find the right people…
- Establish your professional brand
- Find the right people…
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ModumUp’s Marketing Director, Ekaterina Altbregina, shared insights about LinkedIn limits and some tips on what to do if you get blocked.
🔸First, let’s talk about connection request limits. LinkedIn allows you to send about 200 connection requests per week. If you are just starting to develop your profile, we recommend not sending more than 80-100 connection requests each week for the first two weeks. Once you have regular profile activities, you can increase this number to 220 requests.
With the help of automation tools, you can increase the number of connection requests sent per week to 1000. But you need to tread softly and not send all 1000 requests simultaneously, but spend a couple of days sending them sporadically. Otherwise, there’s a risk of getting shadowbanned.
🔸Secondly, there is also a limit on the number of messages sent per day. It’s better not to send more than 50 messages a day with the same text. And we suggest not doing it too quickly, otherwise LinkedIn will decide that you are using automation and will block your profile.
The same goes for endorsing skills and leaving likes for posts: try not to do this back to back, otherwise LinkedIn will see that you’re opening profiles too often and performing typical actions every time; they’ll then restrict actions in the profile.
❓What do you do if your profile is being restricted and requests passport verification?
One of the obvious actions is that you need to send a scan of your passport; it’s important that your name in the profile matches the name on your passport. Otherwise, LinkedIn may not restore access to your profile.
After that, you’ll receive an automatic notification by email that the application has been accepted for consideration. And after 3 days, you’ll get an email with questions about what activity you have done in your profile. You answer the email and you’re warned about which actions can no longer be performed and the profile is restored.
This is how profile recovery goes in normal situations, but sometimes it happens that you send a scan of your passport, but there ’s no response from the LinkedIn support team. What should you do then?
1. Write an email with the subject "Profile blocked" + upload the passport scan again
https://www.linkedin.com/help/linkedin/ask/sdsupport
2. Write an email, using the link for requests about profile hacking. The support team responds faster to such messages
https://www.linkedin.com/help/linkedin/ask/TS-RHA
3. Write a post in your Twitter profile and tag the LinkedIn team with a brief denoscription of your problem. They respond very quickly, because such companies always take great care of the brand image and promptly respond to public inquiries.
That’s all we’d like to tell you about the limits on LinkedIn and what to do if you are still limited. Take care and wish you successful work on LinkedIn 🙂
#linkedintips
🔸First, let’s talk about connection request limits. LinkedIn allows you to send about 200 connection requests per week. If you are just starting to develop your profile, we recommend not sending more than 80-100 connection requests each week for the first two weeks. Once you have regular profile activities, you can increase this number to 220 requests.
With the help of automation tools, you can increase the number of connection requests sent per week to 1000. But you need to tread softly and not send all 1000 requests simultaneously, but spend a couple of days sending them sporadically. Otherwise, there’s a risk of getting shadowbanned.
🔸Secondly, there is also a limit on the number of messages sent per day. It’s better not to send more than 50 messages a day with the same text. And we suggest not doing it too quickly, otherwise LinkedIn will decide that you are using automation and will block your profile.
The same goes for endorsing skills and leaving likes for posts: try not to do this back to back, otherwise LinkedIn will see that you’re opening profiles too often and performing typical actions every time; they’ll then restrict actions in the profile.
❓What do you do if your profile is being restricted and requests passport verification?
One of the obvious actions is that you need to send a scan of your passport; it’s important that your name in the profile matches the name on your passport. Otherwise, LinkedIn may not restore access to your profile.
After that, you’ll receive an automatic notification by email that the application has been accepted for consideration. And after 3 days, you’ll get an email with questions about what activity you have done in your profile. You answer the email and you’re warned about which actions can no longer be performed and the profile is restored.
This is how profile recovery goes in normal situations, but sometimes it happens that you send a scan of your passport, but there ’s no response from the LinkedIn support team. What should you do then?
1. Write an email with the subject "Profile blocked" + upload the passport scan again
https://www.linkedin.com/help/linkedin/ask/sdsupport
2. Write an email, using the link for requests about profile hacking. The support team responds faster to such messages
https://www.linkedin.com/help/linkedin/ask/TS-RHA
3. Write a post in your Twitter profile and tag the LinkedIn team with a brief denoscription of your problem. They respond very quickly, because such companies always take great care of the brand image and promptly respond to public inquiries.
That’s all we’d like to tell you about the limits on LinkedIn and what to do if you are still limited. Take care and wish you successful work on LinkedIn 🙂
#linkedintips
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How to hack target audience growth on LinkedIn?
There are many concerns about LinkedIn’s limits. People want to send more connection requests to target audience representatives, but there’s a risk the profile will be blocked.
ModumUp’s founder, Olga Bondareva, recently explained how to increase target audience growth several times to send up to 800 connection requests each week!
Here is the process:
1️⃣ In LinkedIn Sales Navigator, you can sign up for a free trial. You should create a new search for people by selecting specific parameters (positions, industries, company sizes, etc.) and copy the link to this search page to use on step 3.
2️⃣ Sign up with Expandi.io (you can also sign up for a free trial here) and log in through your LinkedIn profile
3️⃣ In Expandi, select the Search -> Sales Navigator Search section, then copy and paste the link from the first step
4️⃣ After a while, Expandi gives you a list of people according to the parameters you’ve outlined. Сlick “Actions”, export it to CSV, and send it to your email
❗️Important: when you open the uploaded file, you’ll see people and the email addresses they’ve registered on LinkedIn - that's what we need!
5️⃣ Use any of your personal emails
Previously, it was possible to upload contacts directly to LinkedIn, but now this isn’t possible, although “LinkedIn + Email” synchronization has remained.
Go to your email and upload the list of contacts there. For example, with Gmail, you can do this in the Contacts section (https://contacts.google.com /) -> Import
6️⃣ Synchronize your email address with LinkedIn: My Network -> Contacts -> Add more contacts
7️⃣ There you go! LinkedIn offers to send connection requests to these contacts; you just need to select people
Result: LinkedIn limits are becoming less strict when you use email sync because LinkedIn thinks you know the emails of the people you are sending connection requests to; these people are your acquaintances, hence, hacking target audience growth.
#linkedintips
There are many concerns about LinkedIn’s limits. People want to send more connection requests to target audience representatives, but there’s a risk the profile will be blocked.
ModumUp’s founder, Olga Bondareva, recently explained how to increase target audience growth several times to send up to 800 connection requests each week!
Here is the process:
1️⃣ In LinkedIn Sales Navigator, you can sign up for a free trial. You should create a new search for people by selecting specific parameters (positions, industries, company sizes, etc.) and copy the link to this search page to use on step 3.
2️⃣ Sign up with Expandi.io (you can also sign up for a free trial here) and log in through your LinkedIn profile
3️⃣ In Expandi, select the Search -> Sales Navigator Search section, then copy and paste the link from the first step
4️⃣ After a while, Expandi gives you a list of people according to the parameters you’ve outlined. Сlick “Actions”, export it to CSV, and send it to your email
❗️Important: when you open the uploaded file, you’ll see people and the email addresses they’ve registered on LinkedIn - that's what we need!
5️⃣ Use any of your personal emails
Previously, it was possible to upload contacts directly to LinkedIn, but now this isn’t possible, although “LinkedIn + Email” synchronization has remained.
Go to your email and upload the list of contacts there. For example, with Gmail, you can do this in the Contacts section (https://contacts.google.com /) -> Import
6️⃣ Synchronize your email address with LinkedIn: My Network -> Contacts -> Add more contacts
7️⃣ There you go! LinkedIn offers to send connection requests to these contacts; you just need to select people
Result: LinkedIn limits are becoming less strict when you use email sync because LinkedIn thinks you know the emails of the people you are sending connection requests to; these people are your acquaintances, hence, hacking target audience growth.
#linkedintips
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Meet our second YouTube video 🚀
Assylkhan Shaidollayev, ModumUp’s Project Director, talks about positioning on social media. Creating an appealing personal brand is crucial for any Social Selling strategy. Doing it right will help you engage your target audience and attract more leads.
In this video, you’ll learn more about:
✔️Goals and objections
✔️Professional and personal styles
✔️Positioning
✔️Different social media behaviors
✔️Big Ideas
… and other interesting positioning features
Here you go: https://youtu.be/oAdxbu-TCAU
Assylkhan Shaidollayev, ModumUp’s Project Director, talks about positioning on social media. Creating an appealing personal brand is crucial for any Social Selling strategy. Doing it right will help you engage your target audience and attract more leads.
In this video, you’ll learn more about:
✔️Goals and objections
✔️Professional and personal styles
✔️Positioning
✔️Different social media behaviors
✔️Big Ideas
… and other interesting positioning features
Here you go: https://youtu.be/oAdxbu-TCAU
YouTube
Positioning Your Social Media Profile for Success! (LinkedIn, Facebook, Twitter and etc.)
Follow us on LinkedIn: https://www.linkedin.com/company/modumup/
Creating an appealing personal brand is crucial for any Social Selling strategy. Doing it right will help you engage your target audience and attract more leads.
In this video, we will help…
Creating an appealing personal brand is crucial for any Social Selling strategy. Doing it right will help you engage your target audience and attract more leads.
In this video, we will help…
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Welcome to ModumUp’s case study on collaborating with CROC 🚀
We’d like to tell you how CROC, a large system integrator, developed their employees’ personal brands on social media.
This challenge became relevant for CROC because its B2B target audience doesn't trust no-name communications - it requires real people who represent their company with real expertise they can broadcast.
To make communication with the audience more personal and trusting, the company decided to launch the CROC Voices project, a community of company ambassadors. As part of the project, participants chose different external communication channels to build their personal brands, but social media has become the primary development area for the majority.
The project organizers decided to help the participants develop their profiles on social media, so they turned to ModumUp, the Social Selling agency. We suggested conducting employee workshops on creating an expert's personal brand on social media.
We held three online workshops for the participants where we discussed topics such as:
🔹Social media positioning
🔹Target audience growth
🔹Content writing
🔹Target audience interactions.
🔹Lead generation mechanics
What about the results?
⭐️95 CROC employees participated in the project, and more than 80% of the participants are still active on social media. This includes creating content, developing their personal brand on social media, and doing their homework.
⭐️Community members wrote more than 1121 posts.
⭐️The organizers also noticed a change in the perception of the CROC brand. The company is associated more with individuals rather than their skills and expertise. CROC Voices members are often approached directly by potential clients and job applicants.
You can find more details about this project here: https://modumup.com/case-studies/croc
#modumup_casestudy
We’d like to tell you how CROC, a large system integrator, developed their employees’ personal brands on social media.
This challenge became relevant for CROC because its B2B target audience doesn't trust no-name communications - it requires real people who represent their company with real expertise they can broadcast.
To make communication with the audience more personal and trusting, the company decided to launch the CROC Voices project, a community of company ambassadors. As part of the project, participants chose different external communication channels to build their personal brands, but social media has become the primary development area for the majority.
The project organizers decided to help the participants develop their profiles on social media, so they turned to ModumUp, the Social Selling agency. We suggested conducting employee workshops on creating an expert's personal brand on social media.
We held three online workshops for the participants where we discussed topics such as:
🔹Social media positioning
🔹Target audience growth
🔹Content writing
🔹Target audience interactions.
🔹Lead generation mechanics
What about the results?
⭐️95 CROC employees participated in the project, and more than 80% of the participants are still active on social media. This includes creating content, developing their personal brand on social media, and doing their homework.
⭐️Community members wrote more than 1121 posts.
⭐️The organizers also noticed a change in the perception of the CROC brand. The company is associated more with individuals rather than their skills and expertise. CROC Voices members are often approached directly by potential clients and job applicants.
You can find more details about this project here: https://modumup.com/case-studies/croc
#modumup_casestudy
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Our new video is already on YouTube!
ModumUp’s founder, Olga Bondareva, talks about the Social Selling algorithm: how to create and execute a successful strategy.
A Social Selling strategy can help businesses attract local and international leads and partners, increase brand awareness and strengthen their teams with top-notch candidates.
You’ll learn more about the social selling process, positioning, target audience growth, content creation, building relationships with your target audience, lead generation and social selling metrics.
Follow the link: https://youtu.be/cEBQ_DMrgJA
ModumUp’s founder, Olga Bondareva, talks about the Social Selling algorithm: how to create and execute a successful strategy.
A Social Selling strategy can help businesses attract local and international leads and partners, increase brand awareness and strengthen their teams with top-notch candidates.
You’ll learn more about the social selling process, positioning, target audience growth, content creation, building relationships with your target audience, lead generation and social selling metrics.
Follow the link: https://youtu.be/cEBQ_DMrgJA
YouTube
Algorithm of Social Selling: How to Create and Execute a Successful Strategy
Follow us on LinkedIn: https://www.linkedin.com/company/modumup
Harnessing Social Selling is key to expanding your funnel. In a nutshell: a successful Social Selling strategy can help businesses to attract localand international leads and partners, increase…
Harnessing Social Selling is key to expanding your funnel. In a nutshell: a successful Social Selling strategy can help businesses to attract localand international leads and partners, increase…
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Do you think posts on personal topics such as hobbies, family, pets, etc., are appropriate for Linkedin?
Anonymous Poll
63%
It’s nice to show someone’s personality
25%
It’s inappropriate for LinkedIn
13%
It doesn’t matter to me
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How to generate 18 leads from large industrial companies within 6 months; for a company that implements collaborative robots (kobots).
🔥We’re excited to share our Kobotek case study. They are a systems integrator for the Danish company Universal Robots.
There’s a stereotype that the industrial audience isn’t very active on social media. Even when there are active individuals, it's a bit difficult to communicate with them because they may be skeptical about robotization.
However, by building a personal brand on social media, the Social Selling agency ModumUp collected a database of over 1800 owners and top managers of industrial companies and created a strategy to nurture long-term relationships with them.
Follow the link to read more: https://modumup.com/case-studies/kobotek
#modumup_casestudy
🔥We’re excited to share our Kobotek case study. They are a systems integrator for the Danish company Universal Robots.
There’s a stereotype that the industrial audience isn’t very active on social media. Even when there are active individuals, it's a bit difficult to communicate with them because they may be skeptical about robotization.
However, by building a personal brand on social media, the Social Selling agency ModumUp collected a database of over 1800 owners and top managers of industrial companies and created a strategy to nurture long-term relationships with them.
Follow the link to read more: https://modumup.com/case-studies/kobotek
#modumup_casestudy
Modumup
How Social Selling helps Kobotek generate B2B leads for production robotization
By using personal brand building methods, the Social Selling agency ModumUp collected a database of 1800+ owners and top managers of industrial companies and generated 18 leads in 6 months.
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Ekaterina Altbregina, ModumUp’s Marketing Director, talks about how to design a standout LinkedIn profile.
The elements you decide to include in or exclude from your profile play a big part in whether or not your target audience will actually contact you.
Check out all of the necessary sections:
✔️Profile and Background Photos
✔️Headline
✔️About Section
✔️Featured Section
✔️Experience
✔️Education
✔️Skills
✔️Audio and Video Introduction
✔️Creator's Mode
Kate also gives recommendations about the design specifications of each region - LATAM, APAC and Western Europe.
Follow the link and watch the video: https://lnkd.in/e2zvGjrN
The elements you decide to include in or exclude from your profile play a big part in whether or not your target audience will actually contact you.
Check out all of the necessary sections:
✔️Profile and Background Photos
✔️Headline
✔️About Section
✔️Featured Section
✔️Experience
✔️Education
✔️Skills
✔️Audio and Video Introduction
✔️Creator's Mode
Kate also gives recommendations about the design specifications of each region - LATAM, APAC and Western Europe.
Follow the link and watch the video: https://lnkd.in/e2zvGjrN
YouTube
How to Design a Standout LinkedIn Profile?
How to Design a Standout LinkedIn Profile?
Follow us on LinkedIn: https://www.linkedin.com/company/modumup/
How you design your LinkedIn profile has a massive impact on your success on this professional network. The elements you decide to include or exclude…
Follow us on LinkedIn: https://www.linkedin.com/company/modumup/
How you design your LinkedIn profile has a massive impact on your success on this professional network. The elements you decide to include or exclude…
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ModumUp’s founder, Olga Bondareva, shared their personalized social media marketing approach and gave 5 tips to remember about successful personalization:
Tip 1: Too much too fast – first contact isn’t the time to dive deep
Tip 2: When you’re too specific, it’s easy to miss the mark
Tip 3: We Want to Find Meaning in Generalizations
Tip 4: The Trends Have Shifted: With Personalization, Less is More
Tip 5: Get to Know Your Leads, But Don’t Creep Them Out
Do you agree with these statements? Would you add anything?
Follow the link and read the whole article: https://martech-zone.cdn.ampproject.org/c/s/martech.zone/personalized-social-media-marketing-five-tips-to-make-personalization-work-without-turning-away-customers/?amp
Tip 1: Too much too fast – first contact isn’t the time to dive deep
Tip 2: When you’re too specific, it’s easy to miss the mark
Tip 3: We Want to Find Meaning in Generalizations
Tip 4: The Trends Have Shifted: With Personalization, Less is More
Tip 5: Get to Know Your Leads, But Don’t Creep Them Out
Do you agree with these statements? Would you add anything?
Follow the link and read the whole article: https://martech-zone.cdn.ampproject.org/c/s/martech.zone/personalized-social-media-marketing-five-tips-to-make-personalization-work-without-turning-away-customers/?amp
Martech Zone
Personalized Social Media Marketing: Five Tips To Make Personalization Work Without Turning Away Customers | Martech Zone
The purpose of personalized social marketing is to connect audiences and existing customers through data in order to deliver an optimal marketing experience.
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As the year comes to a close, we want to extend our heartfelt gratitude to our valued clients and partners who have placed their trust in us. We are proud to have worked alongside a talented team of professionals to deliver a range of successful projects in 2022.
This year, we were able to generate over 3,600 B2B leads for our clients, and we also made a mark on the events scene by organizing seven successful events that brought together over 13,400 participants from 72 countries.
Looking ahead to the new year, we have set ambitious business goals and are committed to doing everything we can to achieve them.
We hope you have a wonderful holiday season and look forward to seeing you in the new year. Happy holidays! 🎄✨
This year, we were able to generate over 3,600 B2B leads for our clients, and we also made a mark on the events scene by organizing seven successful events that brought together over 13,400 participants from 72 countries.
Looking ahead to the new year, we have set ambitious business goals and are committed to doing everything we can to achieve them.
We hope you have a wonderful holiday season and look forward to seeing you in the new year. Happy holidays! 🎄✨
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Our team members, Sofia Lopatkina and Assylkhan Shaidollayev launched a great activity called “Ask the expert''.
It’s a video series with marketing and sales experts where they answer a specific question from the ModumUp team.
In this video, Sofia and Assyl invited Matthew Hunt, the founder of Automation Wolf, to talk about content creation on LinkedIn. Matthew shared some tips on content strategy and how to stay memorable for your audience.
Don’t miss anything important, click here:
https://youtu.be/maGr9hzymIk
It’s a video series with marketing and sales experts where they answer a specific question from the ModumUp team.
In this video, Sofia and Assyl invited Matthew Hunt, the founder of Automation Wolf, to talk about content creation on LinkedIn. Matthew shared some tips on content strategy and how to stay memorable for your audience.
Don’t miss anything important, click here:
https://youtu.be/maGr9hzymIk
YouTube
Ask the Expert: Matthew Hunt - Content Tips for LinkedIn
Follow us at https://www.linkedin.com/company/modumup/mycompany/
Follow Matthew at https://www.linkedin.com/in/matthewhuntme/
In this video Sofia and Assyl invited Matthew Hunt, Automation Wolf founder, to talk about content creation on LinkedIn.
If you…
Follow Matthew at https://www.linkedin.com/in/matthewhuntme/
In this video Sofia and Assyl invited Matthew Hunt, Automation Wolf founder, to talk about content creation on LinkedIn.
If you…
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Are there those who haven’t heard about #ChatGPT?
ModumUp’s founder, Olga Bondareva, has shared her thoughts on the service. Copywriters are understandably worried that robots could replace them. To figure out how ChatGPT can be used, it is important to ask if it is a friend or a foe.
ChatGPT can be employed for a number of tasks, such as:
1. Preparing a content plan and posting ideas
2. Generating content from scratch
3. Interview questions
4. Proofreading posts in English
5. Translating posts to English
Although ChatGPT has a better command of the English language than humans, it is still important to proofread the text and make sure that it is of high quality and does not contain any errors.
Olga believes that people will not be replaced by AI in the foreseeable future, as long as creativity, logic, and fact-checking are included in the writing process and the experience of people and companies is relied upon more than general knowledge from the internet.
❓What's your experience with ChatGPT?
Click on the link and read the full text: https://lnkd.in/ehAg7jDs
ModumUp’s founder, Olga Bondareva, has shared her thoughts on the service. Copywriters are understandably worried that robots could replace them. To figure out how ChatGPT can be used, it is important to ask if it is a friend or a foe.
ChatGPT can be employed for a number of tasks, such as:
1. Preparing a content plan and posting ideas
2. Generating content from scratch
3. Interview questions
4. Proofreading posts in English
5. Translating posts to English
Although ChatGPT has a better command of the English language than humans, it is still important to proofread the text and make sure that it is of high quality and does not contain any errors.
Olga believes that people will not be replaced by AI in the foreseeable future, as long as creativity, logic, and fact-checking are included in the writing process and the experience of people and companies is relied upon more than general knowledge from the internet.
❓What's your experience with ChatGPT?
Click on the link and read the full text: https://lnkd.in/ehAg7jDs
Linkedin
#chatgpt #linkedin | Olga Bondareva | 12 comments
ChatGPT for Content
Now many copywriters are panicking that they'll be replaced by robots. I suggest figuring out which scenarios #ChatGPT can be applied to. Is it a friend for a content manager or an enemy?
1. Preparing a content plan and posting ideas…
Now many copywriters are panicking that they'll be replaced by robots. I suggest figuring out which scenarios #ChatGPT can be applied to. Is it a friend for a content manager or an enemy?
1. Preparing a content plan and posting ideas…
Ekaterina Altbregina, Marketing Director at ModumUp, recently shared a new LinkedIn feature—the Celebrations section within the My Network tab!
This fresh addition makes it much simpler to keep track of your clients' or partners' special occasions, such as birthdays, job changes, or work anniversaries. Now, this vital information is all in one place.
Thanks to this new feature, it's now easier than ever to keep tabs on important events for those you want to stay connected with and build strong relationships over time.
#linkedintips
This fresh addition makes it much simpler to keep track of your clients' or partners' special occasions, such as birthdays, job changes, or work anniversaries. Now, this vital information is all in one place.
Thanks to this new feature, it's now easier than ever to keep tabs on important events for those you want to stay connected with and build strong relationships over time.
#linkedintips
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