MASTERS OF THE MEDIUM: DAVID HOCKNEY
David Hockney (1937) is a living legend who shaped the visual language of the 20th and 21st centuries. Known for his bold use of colour, light, and tech, he still paints daily — even in his late eighties.
Born in Bradford, England, Hockney relocated to the sun-soaked Los Angeles of the 1960s, and it sparked his most iconic swimming pool series — vibrant studies of light, joy, and freedom.
Portraiture, especially of pairs, became central to his work, capturing subtle emotional tensions.
From Polaroid mosaics (joiners) to iPad drawings, Hockney constantly reinvents his tools, proving artistry lies not in the medium, but in the eye.
On the cover: David Hockney with his self-portrait “Play within a Play within a Play, and Me with a Cigarette”, 2024–2025
#DAFESLearning
David Hockney (1937) is a living legend who shaped the visual language of the 20th and 21st centuries. Known for his bold use of colour, light, and tech, he still paints daily — even in his late eighties.
Born in Bradford, England, Hockney relocated to the sun-soaked Los Angeles of the 1960s, and it sparked his most iconic swimming pool series — vibrant studies of light, joy, and freedom.
Portraiture, especially of pairs, became central to his work, capturing subtle emotional tensions.
From Polaroid mosaics (joiners) to iPad drawings, Hockney constantly reinvents his tools, proving artistry lies not in the medium, but in the eye.
On the cover: David Hockney with his self-portrait “Play within a Play within a Play, and Me with a Cigarette”, 2024–2025
#DAFESLearning
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Pinterest for Designers
Pinterest is more than a mood board — it’s a powerful search engine for visual discovery. For creatives, it offers a rare combination of visibility, longevity, and community. If you're a designer, now is the time to ensure your presence is polished and professional.
Use these tips to stand out:
- Your account should be SEO-friendly: optimise your bio and use keywords in your pins;
- Add links to your website or portfolio;
- Create visually striking posts, and don't forget about videos;
- Engage with the community: pin regularly, join group boards, and collaborate with others.
DAFES has compiled the currently trending keywords — check out the slides!
Pinterest doesn’t just promote your work — it archives it in the global visual library of the internet. Make your ideas easy to find!
#DAFESLearning
Pinterest is more than a mood board — it’s a powerful search engine for visual discovery. For creatives, it offers a rare combination of visibility, longevity, and community. If you're a designer, now is the time to ensure your presence is polished and professional.
Use these tips to stand out:
- Your account should be SEO-friendly: optimise your bio and use keywords in your pins;
- Add links to your website or portfolio;
- Create visually striking posts, and don't forget about videos;
- Engage with the community: pin regularly, join group boards, and collaborate with others.
DAFES has compiled the currently trending keywords — check out the slides!
Pinterest doesn’t just promote your work — it archives it in the global visual library of the internet. Make your ideas easy to find!
#DAFESLearning
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DAFES CHOICE — MAY 2025
First Place: "Eisner" font by Emili Mihaylenko
This standout typeface was chosen for its thoughtful blend of historical reference and digital craftsmanship. Here’s how Emili describes it:
“Eisner is a modern text font based on the principles of broad-pointed pen writing used in Gothic and Renaissance periods in Europe. The shapes familiar to modern readers are arranged as if they were created by a medieval master using digital tools.”
A perfect example of how typography can merge tradition and technology — becoming a form of visual storytelling.
Submit your work via Deziiign.com and become the next DAFES CHOICE winner!
#DAFESChoice
First Place: "Eisner" font by Emili Mihaylenko
This standout typeface was chosen for its thoughtful blend of historical reference and digital craftsmanship. Here’s how Emili describes it:
“Eisner is a modern text font based on the principles of broad-pointed pen writing used in Gothic and Renaissance periods in Europe. The shapes familiar to modern readers are arranged as if they were created by a medieval master using digital tools.”
A perfect example of how typography can merge tradition and technology — becoming a form of visual storytelling.
Submit your work via Deziiign.com and become the next DAFES CHOICE winner!
#DAFESChoice
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WEEK NEWS DIGEST
"The Comedian" Artwork Was Eaten Again
Maurizio Cattelan’s iconic artwork continues to provoke... and disappear. This week at the Pompidou-Metz Center, a visitor ate the banana. It was swiftly replaced according to the artist’s instructions. The edible performance lives on!
The Sims Board Game Is Coming
The legendary digital simulation "The Sims" is stepping off the screen to celebrate its 25th anniversary! This fall Maxis is releasing a board game version, bringing its clean interface aesthetics and sandbox logic into the analog world. A fascinating moment for game design!
Notre-Dame Gets Its Digital Twin
Microsoft, in collaboration with Iconem and the French Ministry of Culture, is building a digital replica of Notre-Dame de Paris Cathedral. They claim that the virtual model will be accurate to within a centimeter. This initiative is about supporting preservation, research, and global access — a bold step for tech in heritage.
#DAFESNewsDigest
"The Comedian" Artwork Was Eaten Again
Maurizio Cattelan’s iconic artwork continues to provoke... and disappear. This week at the Pompidou-Metz Center, a visitor ate the banana. It was swiftly replaced according to the artist’s instructions. The edible performance lives on!
The Sims Board Game Is Coming
The legendary digital simulation "The Sims" is stepping off the screen to celebrate its 25th anniversary! This fall Maxis is releasing a board game version, bringing its clean interface aesthetics and sandbox logic into the analog world. A fascinating moment for game design!
Notre-Dame Gets Its Digital Twin
Microsoft, in collaboration with Iconem and the French Ministry of Culture, is building a digital replica of Notre-Dame de Paris Cathedral. They claim that the virtual model will be accurate to within a centimeter. This initiative is about supporting preservation, research, and global access — a bold step for tech in heritage.
#DAFESNewsDigest
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Weekend Recommendation
Suspiria (2018), directed by Luca Guadagnino, is a hauntingly elegant horror. This visually sophisticated movie explores the fusion of dance, magic, and the grotesque.
Guadagnino’s references to R.W. Fassbinder’s* films—moody, theatrical, and emotionally dense—run deep. Interesting fact: Fassbinder’s muse and ex-wife, Ingrid Caven, plays one of the roles in the movie.
The film's design is based on the contrast between the gloomy atmosphere and bright colors. This intense palette paints a psychological portrait of power, ritual, and femininity.
* Rainer Werner Fassbinder was a German filmmaker, dramatist, and actor; one of the major figures of the New German Cinema movement.
#WeekendRecommendation
Suspiria (2018), directed by Luca Guadagnino, is a hauntingly elegant horror. This visually sophisticated movie explores the fusion of dance, magic, and the grotesque.
Guadagnino’s references to R.W. Fassbinder’s* films—moody, theatrical, and emotionally dense—run deep. Interesting fact: Fassbinder’s muse and ex-wife, Ingrid Caven, plays one of the roles in the movie.
The film's design is based on the contrast between the gloomy atmosphere and bright colors. This intense palette paints a psychological portrait of power, ritual, and femininity.
* Rainer Werner Fassbinder was a German filmmaker, dramatist, and actor; one of the major figures of the New German Cinema movement.
#WeekendRecommendation
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Meta Announced a Smart Bracelet
Imagine controlling your computer without touching a screen or a keyboard. Meta’s new surface electromyography (sEMG) bracelet makes that possible! Designed in collaboration with Reality Labs, this innovative accessory reads electrical signals from the wrist muscles, converting the smallest finger taps or gestures into digital commands. Trained on data from over 300 people, the bracelet adapts to various hand shapes and styles. It can also learn the person's handwriting.
It works seamlessly with Meta’s AR glasses, enabling a person to write, swipe, or even type mid-air.
A promising step for accessibility, this device redefines the interface between humans and machines!
#DAFESNewsDigest
Imagine controlling your computer without touching a screen or a keyboard. Meta’s new surface electromyography (sEMG) bracelet makes that possible! Designed in collaboration with Reality Labs, this innovative accessory reads electrical signals from the wrist muscles, converting the smallest finger taps or gestures into digital commands. Trained on data from over 300 people, the bracelet adapts to various hand shapes and styles. It can also learn the person's handwriting.
It works seamlessly with Meta’s AR glasses, enabling a person to write, swipe, or even type mid-air.
A promising step for accessibility, this device redefines the interface between humans and machines!
#DAFESNewsDigest
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OPEN CALL: Font Design, Lettering & Calligraphy
DAFES welcomes students and professionals working with typography to showcase their works and participate in DAFES AWARDS 2025!
Requirements:
- This competition is open to all: regardless of gender, age, nationality or professional level.
- Both concepts and projects that have been implemented or published between November 1, 2023, and October 12, 2025, are accepted.
Submit your project via the links:
Font Design
Lettering & Calligraphy
Don’t wait until the last minute, apply today!
#DAFESAWARDS
DAFES welcomes students and professionals working with typography to showcase their works and participate in DAFES AWARDS 2025!
Requirements:
- This competition is open to all: regardless of gender, age, nationality or professional level.
- Both concepts and projects that have been implemented or published between November 1, 2023, and October 12, 2025, are accepted.
Submit your project via the links:
Font Design
Lettering & Calligraphy
Don’t wait until the last minute, apply today!
#DAFESAWARDS
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MASTERS OF THE MEDIUM: BILL BERNBACH
Bill (William) Bernbach was a copywriter and co-founder of the Doyle Dane Bernbach (DDB) agency. He was renowned for his dedication to originality, and his legacy established him as a key figure in the advertising revolution of the 1960s and 1970s. He transformed the industry by pairing copywriters with art directors—an innovation that became the foundation of modern work. As David Ogilvy said, "Bill created an atmosphere where talented people flourished."
In 1959, Volkswagen turned to DDB for an ad campaign, and Bernbach delivered a masterpiece. “Think Small” — two words that redefined 20th-century advertising. At a time when the market was dominated by posh, oversized American cars, Bernbach boldly embraced the Beetle’s modest, unconventional design. He turned its perceived flaws into virtues: not small, but economical; not plain, but reliable.
Check the attached images to admire this legendary campaign.
#DAFESLearning
Bill (William) Bernbach was a copywriter and co-founder of the Doyle Dane Bernbach (DDB) agency. He was renowned for his dedication to originality, and his legacy established him as a key figure in the advertising revolution of the 1960s and 1970s. He transformed the industry by pairing copywriters with art directors—an innovation that became the foundation of modern work. As David Ogilvy said, "Bill created an atmosphere where talented people flourished."
In 1959, Volkswagen turned to DDB for an ad campaign, and Bernbach delivered a masterpiece. “Think Small” — two words that redefined 20th-century advertising. At a time when the market was dominated by posh, oversized American cars, Bernbach boldly embraced the Beetle’s modest, unconventional design. He turned its perceived flaws into virtues: not small, but economical; not plain, but reliable.
Check the attached images to admire this legendary campaign.
#DAFESLearning
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