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First-time founders chase everything. Experienced ones chase one thing: revenue.
Here’s the truth Alex wishes he knew earlier
More alpha: https://youtu.be/nXdk5oEnoWE?si=o0rCx1P2_-T3ut4j
Here’s the truth Alex wishes he knew earlier
More alpha: https://youtu.be/nXdk5oEnoWE?si=o0rCx1P2_-T3ut4j
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Everyone wants their TGE to go well.
But most teams have no idea what “go well” actually means.
One of the angles we analyzed in our latest report was marketing.
Our researchers audited the marketing behind every major TGE of 2025: every tweet, every article, every listing post.
We tagged and logged:
– Types of post (teaser, investigation, meme, launch news, etc)
– Timing (pre-TGE, TGE, post)
– Tone, emoji use, call to action
– Engagement: views, likes, replies, RTs
– Media coverage: when, where, and how often
– Coordination with listings
And other key criteria.
This level of analysis gives us a practical benchmark - so our clients don’t just copy what worked once, but know why it worked.
Our full-scale TGE performance analysis is on the way. Stay tuned
But most teams have no idea what “go well” actually means.
One of the angles we analyzed in our latest report was marketing.
Our researchers audited the marketing behind every major TGE of 2025: every tweet, every article, every listing post.
We tagged and logged:
– Types of post (teaser, investigation, meme, launch news, etc)
– Timing (pre-TGE, TGE, post)
– Tone, emoji use, call to action
– Engagement: views, likes, replies, RTs
– Media coverage: when, where, and how often
– Coordination with listings
And other key criteria.
This level of analysis gives us a practical benchmark - so our clients don’t just copy what worked once, but know why it worked.
Our full-scale TGE performance analysis is on the way. Stay tuned
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Our client Assisterr AI ($ASRR) is listing on Binance Alpha tomorrow!
We’re proud that Assisterr AI has been selected for this opportunity. Tokens featured on Binance Alpha are handpicked using Binance’s expertise and proprietary insights, serving as a pre-listing selection pool. It brings greater transparency to how tokens are considered for future exchange listings.
We’re proud that Assisterr AI has been selected for this opportunity. Tokens featured on Binance Alpha are handpicked using Binance’s expertise and proprietary insights, serving as a pre-listing selection pool. It brings greater transparency to how tokens are considered for future exchange listings.
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There are a few ways to sniper-proof a TGE.
This is super mega alpha, so we’re not gonna spell it all out.
But here’s the high-level gameplan:
1. Launch on a CEX first, then on a DEX.
Yes, this sounds backwards. Especially if you’ve ever dealt with CEXs. But this works if you actually want to stop snipers.
2. Use real anti-snipe contracts.
Audited, battle-tested, and created by a team with experience sniping.
3. White hat snipe yourself.
You heard right, front-run the front-runners.
That’s all we’ll say for now.
If you want the full setup, you know where to find us.
This is super mega alpha, so we’re not gonna spell it all out.
But here’s the high-level gameplan:
1. Launch on a CEX first, then on a DEX.
Yes, this sounds backwards. Especially if you’ve ever dealt with CEXs. But this works if you actually want to stop snipers.
2. Use real anti-snipe contracts.
Audited, battle-tested, and created by a team with experience sniping.
3. White hat snipe yourself.
You heard right, front-run the front-runners.
That’s all we’ll say for now.
If you want the full setup, you know where to find us.
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At first glance, a token that pumps 10x on launch might seem like a win. But zoom out, and the picture tells a different story.
In this quick breakdown, we compare two recent examples: Story Protocol and $Trump, to learn what signals a healthy launch.
In this quick breakdown, we compare two recent examples: Story Protocol and $Trump, to learn what signals a healthy launch.
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Every founder dreams of launching on Binance. But that dream can turn into a disaster.
Here’s what really happens behind the scenes and why some of the most promising tokens struggle right after being listed there.
Here’s what really happens behind the scenes and why some of the most promising tokens struggle right after being listed there.
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On April 29, we hosted a workshop during Token2049 at Coinvesting (DIFC), focused on scaling real-world AI startups.
Together with Cambridge PhDs from Apta.ai, we covered fundraising, token design, and common pitfalls most AI teams face.
If you missed it, here’s the full recap!
Together with Cambridge PhDs from Apta.ai, we covered fundraising, token design, and common pitfalls most AI teams face.
If you missed it, here’s the full recap!
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Low float, high FDV.
Why does it remain the default structure for so many launches?
Our co-founder Daniel Malinovski explains what founders need to understand before following suit.
Why does it remain the default structure for so many launches?
Our co-founder Daniel Malinovski explains what founders need to understand before following suit.
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Elixir took a very technical and understated approach during their token launch, and it likely worked against them.
In the weeks before TGE, most posts were formal and product-focused, with minimal excitement. The only tweet that gained strong engagement was a teaser with a more energetic tone.
During TGE week, content was surprisingly limited. Key posts lacked energy and missed the opportunity to rally the community around the launch.
After the TGE, the tone remained the same. Functional updates and calls to action without emotion or momentum.
The full analysis will be available in our comprehensive TGE report. Soon
In the weeks before TGE, most posts were formal and product-focused, with minimal excitement. The only tweet that gained strong engagement was a teaser with a more energetic tone.
During TGE week, content was surprisingly limited. Key posts lacked energy and missed the opportunity to rally the community around the launch.
After the TGE, the tone remained the same. Functional updates and calls to action without emotion or momentum.
The full analysis will be available in our comprehensive TGE report. Soon
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Yesterday in Manila, our co-founder Daniel Malinovski joined a panel at AIBC x SiGMA to dive into AI, startups, and what it actually takes to build in 2025.
Excited to keep expanding into new regions!
Excited to keep expanding into new regions!
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We run this type of modeling for all our clients before launch
Founders keep overestimating buy pressure, assuming users will magically absorb their emissions, and then act surprised when price collapses. But the math never lied - it just wasn’t modeled.
In this video, Alex breaks down exactly:
Why your token price goes down,
How much you actually earn when selling tokens,
Why liquidity matters more than market cap,
How most FDVs are completely disconnected from reality,
And more.
If you're gearing up for a launch or wondering why your token is not doing well, this is the one you need to watch:
https://youtu.be/qCan7zUcNQ4?si=XHnVtC4b3oTDTjEs
Founders keep overestimating buy pressure, assuming users will magically absorb their emissions, and then act surprised when price collapses. But the math never lied - it just wasn’t modeled.
In this video, Alex breaks down exactly:
Why your token price goes down,
How much you actually earn when selling tokens,
Why liquidity matters more than market cap,
How most FDVs are completely disconnected from reality,
And more.
If you're gearing up for a launch or wondering why your token is not doing well, this is the one you need to watch:
https://youtu.be/qCan7zUcNQ4?si=XHnVtC4b3oTDTjEs
YouTube
Tokenomics: simulating selling, liquidity, and valuation • Simplicity Group Tokenomics Course Ep. 10
Tokenomics consultancy involves a lot of key areas, not least of which is modelling. In this video, we break down the real reasons why your token price tanks.
👉 Why low liquidity = instant -80% crashes
👉 Why your Fully Diluted Valuation (FDV) is probably…
👉 Why low liquidity = instant -80% crashes
👉 Why your Fully Diluted Valuation (FDV) is probably…
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Our client Nebulus Finance’s sister company MetaWealth is growing fast!
Front page of Cointelegraph today🔥
https://cointelegraph.com/news/metawealth-aps-tokenized-real-estate-investment
Front page of Cointelegraph today
https://cointelegraph.com/news/metawealth-aps-tokenized-real-estate-investment
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Many founders assume failed TGEs are the result of weak tokenomics or poor marketing.
In reality, the biggest risks to your token happen long before launch.
If you’re preparing to go live, this advice is worth your time
In reality, the biggest risks to your token happen long before launch.
If you’re preparing to go live, this advice is worth your time
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Successful TGEs still exist. You’re just not studying them.
Lagrange Foundation just launched.
Huge airdrop (10%) finally rewarding the community like Hyperliquid did, and the sentiment is bullish - people are happy that they didn't get rugged by another airdrop which went to insiders or/and rewarded them $10 for hours of effort and $hundreds in fees. So, ironically, sell pressure is lower.
They also unlocked some % for the Foundation and Eco&Commmunity but given the price chart it's unlikely these tokens were sold.
Granted, they raised $17M, so are likely to be buying tokens to support the price, but overall, good launch.
If you’re planning a token and want to get it right, talk to us. We've been studying this market in great depth.
Lagrange Foundation just launched.
Huge airdrop (10%) finally rewarding the community like Hyperliquid did, and the sentiment is bullish - people are happy that they didn't get rugged by another airdrop which went to insiders or/and rewarded them $10 for hours of effort and $hundreds in fees. So, ironically, sell pressure is lower.
They also unlocked some % for the Foundation and Eco&Commmunity but given the price chart it's unlikely these tokens were sold.
Granted, they raised $17M, so are likely to be buying tokens to support the price, but overall, good launch.
If you’re planning a token and want to get it right, talk to us. We've been studying this market in great depth.
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Our co-founder Alex Fatuliaj joined Web3 TV at Coinvesting to talk about how to launch successfully and build sustainable value with your token.
Watch this - it might save you from some costly mistakes.
Watch this - it might save you from some costly mistakes.
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We had the pleasure of joining 20x20 Solana Summit as judges last week, alongside GSR, Animoca Brands, Mechanism Capital, Galaxy, the Solana Foundation, Foresight, Uvecon, and Impossible Finance.
Big thanks to Foundation Ventures, Mechanism Capital, and Solana Foundation for having us on board.
It was great to see such a high level of talent, projects from Asia definitely continue to impress - far ahead of what we’re seeing in Europe right now in terms of readiness, polish, and execution.
Inferix GPU, Xitadel, Botanika, and BitDoctor.ai teams particularly caught Daniel's attention.
We’ll be keeping a close eye on their progress!
Big thanks to Foundation Ventures, Mechanism Capital, and Solana Foundation for having us on board.
It was great to see such a high level of talent, projects from Asia definitely continue to impress - far ahead of what we’re seeing in Europe right now in terms of readiness, polish, and execution.
Inferix GPU, Xitadel, Botanika, and BitDoctor.ai teams particularly caught Daniel's attention.
We’ll be keeping a close eye on their progress!
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