Buongiorno a te e buon Sabato!
Ecco i miei 3 suggerimenti di oggi:
1.How to Create a Winning Content Marketing Playbook
http://www.convinceandconvert.com/content-marketing/content-marketing-playbook/
2. Could A Podcast Boost Your Content Marketing Campaign?
https://www.forbes.com/sites/jaysondemers/2017/06/02/could-a-podcast-boost-your-content-marketing-campaign/#d01b4b07621c
3. 4 Multilingual Content Marketing Strategies Worth Stealing
http://www.k-international.com/blog/multilingual-content-marketing-strategies/
Qui sotto la mia nota vocale con i commenti.
A domani!
Alessio Beltrami
P.S. condivido con te ogni giorno quello che leggo, fai sapere di questo canale ai tuoi contatti interessati a questi argomenti.
Ecco i miei 3 suggerimenti di oggi:
1.How to Create a Winning Content Marketing Playbook
http://www.convinceandconvert.com/content-marketing/content-marketing-playbook/
2. Could A Podcast Boost Your Content Marketing Campaign?
https://www.forbes.com/sites/jaysondemers/2017/06/02/could-a-podcast-boost-your-content-marketing-campaign/#d01b4b07621c
3. 4 Multilingual Content Marketing Strategies Worth Stealing
http://www.k-international.com/blog/multilingual-content-marketing-strategies/
Qui sotto la mia nota vocale con i commenti.
A domani!
Alessio Beltrami
P.S. condivido con te ogni giorno quello che leggo, fai sapere di questo canale ai tuoi contatti interessati a questi argomenti.
Convince and Convert: Social Media Consulting and Content Marketing Consulting
How to Create a Winning Content Marketing Playbook
A great content marketing playbook focuses less on the "what" of producing content and more on the "how" of distributing, iterating, and more.
Buona Domenica!
Questi i 3 articoli di oggi, sono 20 minuti di lettura ben investiti!
1. 5 Tips to Boost Media Shares and Conversion
https://tech.co/strategies-boosting-media-shares-2017-05
2. In 10 Years, Content Marketing Will Just Be Marketing
http://contentmarketinginstitute.com/2017/05/content-marketing-just-marketing/
3. Why content marketing is going Hollywood
http://www.marketingdive.com/news/why-content-marketing-is-going-hollywood/442393/
Come sempre trovi la mia nota vocale qui sotto.
Buona giornata!
Alessio Beltrami
Questi i 3 articoli di oggi, sono 20 minuti di lettura ben investiti!
1. 5 Tips to Boost Media Shares and Conversion
https://tech.co/strategies-boosting-media-shares-2017-05
2. In 10 Years, Content Marketing Will Just Be Marketing
http://contentmarketinginstitute.com/2017/05/content-marketing-just-marketing/
3. Why content marketing is going Hollywood
http://www.marketingdive.com/news/why-content-marketing-is-going-hollywood/442393/
Come sempre trovi la mia nota vocale qui sotto.
Buona giornata!
Alessio Beltrami
Tech.Co
5 Strategies for Boosting Media Shares and Conversion
When done right, social media strategies helps gain traffic and increase shares for your business; which equals increased brand recognition and sales.
Buon Lunedì!
Sai cosa ho letto questa mattina?
Ecco un assaggio...
1. Why Focusing on SEO Alone Isn’t Enough
https://www.searchenginejournal.com/seo-alone-isnt-enough/196867/
2. 1 in 3 Internet Users Has Made a Purchase Based on Sponsored Content
http://www.adweek.com/digital/1-in-3-internet-users-has-made-a-purchase-based-on-sponsored-content/
3. Content marketing as a tool for B2B lead generation: 275 Years of History Prove It Works
http://blog.marketingenvy.com/lead-generation-by-b2b-content-marketing-275-years-of-history-prove-it-works
Qui sotto trovi la mia nota audio.
Buona settimana!
Alessio
Sai cosa ho letto questa mattina?
Ecco un assaggio...
1. Why Focusing on SEO Alone Isn’t Enough
https://www.searchenginejournal.com/seo-alone-isnt-enough/196867/
2. 1 in 3 Internet Users Has Made a Purchase Based on Sponsored Content
http://www.adweek.com/digital/1-in-3-internet-users-has-made-a-purchase-based-on-sponsored-content/
3. Content marketing as a tool for B2B lead generation: 275 Years of History Prove It Works
http://blog.marketingenvy.com/lead-generation-by-b2b-content-marketing-275-years-of-history-prove-it-works
Qui sotto trovi la mia nota audio.
Buona settimana!
Alessio
Search Engine Journal
Why Focusing on SEO Alone Isn't Enough
An effective marketing strategy shouldn’t focus on SEO alone. You need to approach SEO as a companion to your social and content marketing strategies.
Good Morning!
3 articoli che ti consiglio di leggere oggi:
1. NYT sets up brand content agency in Hong Kong
https://www.warc.com/NewsAndOpinion/news/NYT_sets_up_brand_content_agency_in_Hong_Kong/67dbc160-241d-4142-93e3-2ed32defc6b8
2. Make branded content people actually care about on TV and online
http://www.thedrum.com/opinion/2017/06/05/make-branded-content-people-actually-care-about-tv-and-online
3. Is It Time to Invest in PPC for Your Content?
http://contentmarketinginstitute.com/2017/06/invest-ppc-content/
Buon Martedì ;)
Alessio
p.s. ascolta la mia nota vocale qui sotto...
3 articoli che ti consiglio di leggere oggi:
1. NYT sets up brand content agency in Hong Kong
https://www.warc.com/NewsAndOpinion/news/NYT_sets_up_brand_content_agency_in_Hong_Kong/67dbc160-241d-4142-93e3-2ed32defc6b8
2. Make branded content people actually care about on TV and online
http://www.thedrum.com/opinion/2017/06/05/make-branded-content-people-actually-care-about-tv-and-online
3. Is It Time to Invest in PPC for Your Content?
http://contentmarketinginstitute.com/2017/06/invest-ppc-content/
Buon Martedì ;)
Alessio
p.s. ascolta la mia nota vocale qui sotto...
Warc
NYT sets up brand content agency in Hong Kong
HONG KONG: The New York Times (NYT) is opening an office in Hong Kong for its brand marketing content agency, T Brand Studio, to serve new and existing clients in the Asia-Pacific region.
Buongiorno e buon Mercoledì!
Questi sono 3 articoli che ho letto questa mattina e che ho trovato interessanti.
1. Rethinking Your Editorial Process
http://www.econtentmag.com/Articles/Column/Natural-Content-Practices/Rethinking-Your-Editorial-Process-117733.htm
2. Content Marketing Strategies for Every Industry
http://marketeer.kapost.com/content-marketing-strategies-for-every-industry/
3. The Best Content Marketing of May: Brands, Take Note
https://contently.com/strategist/2017/06/05/best-content-marketing-may/
A domani ;)
Alessio Beltrami
p.s. non perdere la mia nota audio qui sotto...
Questi sono 3 articoli che ho letto questa mattina e che ho trovato interessanti.
1. Rethinking Your Editorial Process
http://www.econtentmag.com/Articles/Column/Natural-Content-Practices/Rethinking-Your-Editorial-Process-117733.htm
2. Content Marketing Strategies for Every Industry
http://marketeer.kapost.com/content-marketing-strategies-for-every-industry/
3. The Best Content Marketing of May: Brands, Take Note
https://contently.com/strategist/2017/06/05/best-content-marketing-may/
A domani ;)
Alessio Beltrami
p.s. non perdere la mia nota audio qui sotto...
EContent Magazine
Rethinking Your Editorial Process
Ask any top content marketing team what it wishes it had. The answer may be more leads, sales, clicks, likes, links, or reach, but it always comes back to content. Today's organizations and the marketing teams that support them are being forced to produce…
Buongiorno!
Anche questa mattina ho selezionato 3 articoli dalle mie letture.
Eccoli qui...
1. Is content marketing the new black, with brands becoming content publishers?
http://themediaonline.co.za/2017/06/is-content-marketing-the-new-black-with-brands-becoming-content-publishers/
2. How Machine Learning Can Improve Content Marketing
https://www.emarketer.com/Article/How-Machine-Learning-Improve-Content-Marketing/1015982
3. 15 Content Marketing Strategies To Make Your Blog Less 'Salesy'
https://www.forbes.com/sites/forbesagencycouncil/2017/06/07/15-content-marketing-strategies-to-make-your-blog-less-salesy/#6d7f5183323c
A domani!
Alessio
Hai sentito la mia not audio? La trovi qui sotto ;)
Anche questa mattina ho selezionato 3 articoli dalle mie letture.
Eccoli qui...
1. Is content marketing the new black, with brands becoming content publishers?
http://themediaonline.co.za/2017/06/is-content-marketing-the-new-black-with-brands-becoming-content-publishers/
2. How Machine Learning Can Improve Content Marketing
https://www.emarketer.com/Article/How-Machine-Learning-Improve-Content-Marketing/1015982
3. 15 Content Marketing Strategies To Make Your Blog Less 'Salesy'
https://www.forbes.com/sites/forbesagencycouncil/2017/06/07/15-content-marketing-strategies-to-make-your-blog-less-salesy/#6d7f5183323c
A domani!
Alessio
Hai sentito la mia not audio? La trovi qui sotto ;)
The Media Online
Is content marketing the new black, with brands becoming content publishers?
Brands are no longer merely peddling products, Ané Honiball reckons. They’re producing, unearthing and distributing information. Do you remember the big hoo-ha years ago about subtle product placem…
Sai cosa ho fatto?
Ho inserito un articolo italiano e ne valeva la pena...
Ecco i 3 articoli di oggi:
1. Come misurare l’impatto dei contenuti sulle vendite
http://linkedinforbusiness.it/linkedin-content-marketing/come-misurare-impatto-contenuti-vendite/
2. Interactive Content Fuels Customer Experiences [Research]
http://contentmarketinginstitute.com/2017/06/interactive-content-customer-experiences/
3. Understanding Distribution Strategies Key To Successful Content Marketing
https://www.mediapost.com/publications/article/302342/understanding-distribution-strategies-key-to-succe.html
Ti auguro una buona giornata!
A domani
Alessio
P.S. non perdere la mia nota audio qui sotto.
Ho inserito un articolo italiano e ne valeva la pena...
Ecco i 3 articoli di oggi:
1. Come misurare l’impatto dei contenuti sulle vendite
http://linkedinforbusiness.it/linkedin-content-marketing/come-misurare-impatto-contenuti-vendite/
2. Interactive Content Fuels Customer Experiences [Research]
http://contentmarketinginstitute.com/2017/06/interactive-content-customer-experiences/
3. Understanding Distribution Strategies Key To Successful Content Marketing
https://www.mediapost.com/publications/article/302342/understanding-distribution-strategies-key-to-succe.html
Ti auguro una buona giornata!
A domani
Alessio
P.S. non perdere la mia nota audio qui sotto.
Anche se è Sabato ho 3 articoli da consigliarti ;)
Eccoli:
1. How HubSpot, Moz, Buffer, and TrackMaven Staff Their Content Teams
https://blog.hubspot.com/marketing/b2b-organizations-content-teams#sm.00005r7juu1k9efdrhx25ze4b778m
2. Coming Of Age: The Five Rungs Of B2B Content Marketing Maturity
https://www.mediapost.com/publications/article/302575/coming-of-age-the-five-rungs-of-b2b-content-marke.html
3.Top 20 Content Marketers You Need to Follow Today
https://smallbiztrends.com/2017/06/content-marketers-to-follow.html
Buona lettura!
Alessio Beltrami
P.S. La mia nota audio in arrivo qui sotto...
Eccoli:
1. How HubSpot, Moz, Buffer, and TrackMaven Staff Their Content Teams
https://blog.hubspot.com/marketing/b2b-organizations-content-teams#sm.00005r7juu1k9efdrhx25ze4b778m
2. Coming Of Age: The Five Rungs Of B2B Content Marketing Maturity
https://www.mediapost.com/publications/article/302575/coming-of-age-the-five-rungs-of-b2b-content-marke.html
3.Top 20 Content Marketers You Need to Follow Today
https://smallbiztrends.com/2017/06/content-marketers-to-follow.html
Buona lettura!
Alessio Beltrami
P.S. La mia nota audio in arrivo qui sotto...
Hubspot
The Ultimate Guide to Marketing Jobs
Learn everything you need to know to discover, land, and excel in your dream marketing job.
Buona Domenica!
Per me un buon modo per iniziare la giornata è quello di leggere qualcosa di interessante.
Qui 3 articoli che oggi mi hanno dato alcuni spunti.
1. Content Marketing Is Placing Your Product In Your Blockbuster
http://www.huffingtonpost.com/entry/content-marketing-is-placing-your-product-in-your-blockbuster_us_5939ce01e4b014ae8c69df0d
2. 5 tips for successful content marketing on a budget
https://www.prdaily.com/Main/Articles/22791.aspx
3. LinkedIn is the worst of social media. Should I delete my account?
https://www.theguardian.com/culture/2017/jun/09/linkedin-is-the-worst-of-social-media-should-i-delete-my-account
Noi ci sentiamo domani mattina e ricorda che qui sotto trovi una mia breve nota audio dove commento questi 3 articoli.
Buona giornata!
Alessio Beltrami
Per me un buon modo per iniziare la giornata è quello di leggere qualcosa di interessante.
Qui 3 articoli che oggi mi hanno dato alcuni spunti.
1. Content Marketing Is Placing Your Product In Your Blockbuster
http://www.huffingtonpost.com/entry/content-marketing-is-placing-your-product-in-your-blockbuster_us_5939ce01e4b014ae8c69df0d
2. 5 tips for successful content marketing on a budget
https://www.prdaily.com/Main/Articles/22791.aspx
3. LinkedIn is the worst of social media. Should I delete my account?
https://www.theguardian.com/culture/2017/jun/09/linkedin-is-the-worst-of-social-media-should-i-delete-my-account
Noi ci sentiamo domani mattina e ricorda che qui sotto trovi una mia breve nota audio dove commento questi 3 articoli.
Buona giornata!
Alessio Beltrami
HuffPost
Content Marketing Is Placing Your Product In Your Blockbuster
I always tell students in my marketing classes to think of their marketing campaigns as their movie. They are the producers, and they get to place their ...
Buongiorno a te!
Questo Lunedì mi ha regalato 3 articoli interessanti.
Eccoli:
1. Why Marriott Is a Content Marketing Mecca
http://adage.com/article/cmo-strategy/marriott-a-content-marketing-mecca/308365/
2. How to Prepare Your Content Strategy for Virtual Reality
https://www.searchenginejournal.com/vr-content-strategy/200086/
3. Nonprofit Marketing in 2017: Challenges, Strategies, and Examples
http://contentmarketinginstitute.com/2017/06/nonprofit-marketing-2017/
Buona giornata e non scordare la mia nota vocale qui sotto ;)
Alessio Beltrami
Questo Lunedì mi ha regalato 3 articoli interessanti.
Eccoli:
1. Why Marriott Is a Content Marketing Mecca
http://adage.com/article/cmo-strategy/marriott-a-content-marketing-mecca/308365/
2. How to Prepare Your Content Strategy for Virtual Reality
https://www.searchenginejournal.com/vr-content-strategy/200086/
3. Nonprofit Marketing in 2017: Challenges, Strategies, and Examples
http://contentmarketinginstitute.com/2017/06/nonprofit-marketing-2017/
Buona giornata e non scordare la mia nota vocale qui sotto ;)
Alessio Beltrami
Ad Age
Why Marriott Is a Content Marketing Mecca
Content marketing should be an ongoing source of sustenance for a brand, said David Beebe, VP global and creative content marketing at Marriott International.
Buon Martedì!
Qu sotto 3 articoli che parlano di Content Marketing.
Che aspetti? ;)
1. 2017 Content Marketing Trends: It’s all about Chatbots
http://www.smartinsights.com/content-management/content-marketing-creative-and-formats/2017-content-marketing-trends-chatbots/
2. If Your Case Studies Aren’t Telling A Story, You’re Making a Mistake
https://www.skyword.com/contentstandard/marketing/case-studies-arent-telling-story-youre-making-mistake/
3. 4 Important Content Marketing Strategies to Employ in 2017
https://tech.co/content-marketing-strategies-important-2017-06
A domani,
Alessio Beltrami
Qu sotto 3 articoli che parlano di Content Marketing.
Che aspetti? ;)
1. 2017 Content Marketing Trends: It’s all about Chatbots
http://www.smartinsights.com/content-management/content-marketing-creative-and-formats/2017-content-marketing-trends-chatbots/
2. If Your Case Studies Aren’t Telling A Story, You’re Making a Mistake
https://www.skyword.com/contentstandard/marketing/case-studies-arent-telling-story-youre-making-mistake/
3. 4 Important Content Marketing Strategies to Employ in 2017
https://tech.co/content-marketing-strategies-important-2017-06
A domani,
Alessio Beltrami
Smart Insights
2017 Content Marketing Trends: It's all about Chatbots | Smart Insights
2017 Content Marketing Trends: It's all about Chatbots Why You Should Use Bots to Supercharge Your MarTech Strategy this Year How long do we have before AI-powered bots become the primary channel for us to.