❤‍🔥 Our very own Alex Miller joined HilltopAds as an expert for their iGaming deep-dive.
It’s a banger: everything you wanted to know about iGaming — solid fundamentals + trends + pitfalls + outlook.
Highly recommended read — and great team to work with!

👉 Read: https://hilltopads.com/blog/everything-you-need-to-know-about-the-igaming-industry/

🧩 Perfect combo: buy traffic at HilltopAds — deliver it to 3SNET offers.
HilltopAds × 3SNET = more profit together. 🚀💸
⚡ Use the promocode https://3snet.co/en/promocode/hilltopads/

💬 We’re open for similar collabs: Alex is happy to contribute and share insights.
DMs/comments open — you’re very welcome with questions!

🇧🇪 Belgium for iGaming: strict, tasty, predictable

🎲 Fun fact: the real local stars here are dice games — a Belgian phenomenon that can convert on par with slots.

Why run BE right now:

🔹Fully regulated under the BGC → stable, high-value traffic.
🔸NL / FR (plus a bit of DE) + local payments Bancontact / Payconiq = smoother onboarding.
🔹Sports windows: ⚽️ Jupiler Pro League, cycling, tennis — great for fast campaigns.

👉 Full breakdown (licenses, payments, creatives, risks):
https://3snet.info/en/reviews/how-to-promote-online-betting-gambling-in-belgium/

❓Quick one: what converts better for you in BE — dice or football? 🏆

❤‍🔥 3SNET fam, we’ve brought you a solid boost for a fast start with ad accounts and payments.

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👉 Details & promo: https://3snet.co/en/promocode/adwin/
P.S. Operate within platform rules and local laws.

💸 Post-click in affiliate marketing: where does the money leak?

🤨 Tons of clicks, but FTDs are a trickle? Often the culprit is your post-click window and a last-cookie model.
🤯 A user clicked, cooked dumplings, came back 3 days later — the window slammed shut and the lead went to your “neighbor.”

What’s inside the breakdown on 3S.INFO

🟢 In plain terms: what post-click is and why it matters.
🔵 How short windows + last cookie “eat” conversions.
🔵 Settings that keep the player attributed even if they convert later.
🔵 A quick checklist for proper attribution and extra conversions.

👉 Read the full piece: https://3snet.info/en/news/post-click-in-affiliate-marketing-how-to-prevent-losing-players-in-gambling-and-betting-media-buying/

Your turn:
💬 What post-click window do you consider reasonable? 😱 And what’s the most surprising one you’ve seen on the market?
Our “record” — 3 hours! 😂😱

⚡️ Good morning and happy Monday! How were your weekends — got a proper recharge?

📌 Today — an update on Telegram Stories: what changed in 2024–2025 and how to use it in iGaming/betting arbitrage right now.

📌Key points:

🔹Access & format. Stories are available to most commercial channels (requires Boost); clickable buttons/links let you drive users straight to a landing page/bot/mini app (TMA).
🔹Interactivity. Polls, timers, locations, music — all boost engagement and drive actions.
🔸In-TG funnel. Bot/mini-app integrations let you take users from view to deposit without leaving Telegram, with UTM tracking.
🔹Arbitrage scenarios. Fast promos/free bets, storytelling via KOLs, retargeting (“didn’t deposit?”), and gamification (quizzes/challenges).
🔸Practical tips. One CTA per story, localization (BR/RU/IN), A/B at least 5 creatives, automation via API, posting limits and moderation — follow the rules.
🔹Performance. In some cases Stories/TMA Ads outperform classic teaser formats by 2–3×; CTR in certain mini apps reached ~9.8%.

👉 Full breakdown with checklist and best practices:
https://3snet.info/en/news/telegram-stories-how-the-new-format-changes-promotion-in-messenger/

❓Question: do you use Telegram for promotion? If yes — which format (Stories / bots / TMA / Ads)? If no — why (moderation / rules / effectiveness)?

🔥 iGaming Heroes. Levon Nikoghosyan: “Be confident in what you do. Confidence is half the work.”

This time our guest is Levon Nikoghosyan, Founder & CEO of AffPapa and iGaming Club. We’ll talk about how his projects started, what it takes to be an effective CEO, and why the industry needs its own dedicated conference.

🪄🪄🪄

📌How did you get into iGaming? Who helped you grow professionally — and how?

I started my iGaming career as a full-time developer at a B2B startup. The company grew rapidly, and soon I was leading its affiliate department. In early 2015, I decided to move forward and explore opportunities to build my own B2B project that would provide better solutions for affiliates and agents. That’s when EveryMatrix supported us by opening an office in Yerevan. Together with my colleagues, we launched Partner Matrix in our home country. Later, with more experience gained, I became one of the first investors in AffPapa.

🪄🪄🪄

📌What personal skills and qualities helped you become an effective CEO? And do you consider yourself an effective leader — why or why not?

It’s probably better to ask my team. As John Maxwell once said: “A leader is one who knows the way, goes the way, and shows the way.” That resonates with me. Personally, I don’t consider myself “effective” — if a business can’t run without my constant involvement and decision-making, then there’s still room for me to grow.

🪄🪄🪄

📌What’s it like to launch your own conference? If you knew in advance what it would take, would you do it again?

Organizing small networking events is nothing like running a full-scale conference. We realized there’s a real need for specialized conferences tailored to affiliates and operators — events that attract the right audience and keep a healthy balance between participants. That’s exactly what we aim to deliver with our events. The success of iGaming Club shows we’re on the right track, and we’re committed to growing it in this format for a long time.

Stay on top of industry events and discover new networking opportunities with the iGaming conference calendar at 3S.INFO.

🪄🪄🪄

In the full interview:
🔹The key to building a strong team
🔹AI: tool, threat, or just hype?
🔹Big wins and big mistakes


👉 READ THE FULL INTERVIEW AT 3S.INFO

📌

Want to become the next iGaming Heroes guest?
💘 Reach out to us!

#iGamingHeroes

September is on fire! 🔥 Packed with hot conferences you can’t miss!

💘 Here’s our selection:

🔹 SiGMA Euro-Med (Sept 1–4; Valletta) — international iGaming summit.
🔹 DigiMarCon (Sept 1–2; Dublin) — marketing and digital strategies.
🔸 Inbound (Sept 3–5; San Francisco) — one of the biggest internet marketing events.
🔹 G&M (Sept 3–4; Rosario) — local summit for LatAm affiliates.
🔹 Affiliate World (Sept 4–5; Budapest) — global affiliate marketing forum.
🔸 AWSummit (Sept 8–10; Bucharest) — a major European event for affiliates and advertisers.
🔹 TES Affiliate Conference (Sept 12–15; Prague) — one of the key conferences for affiliates and media buyers.
🔹 SBC Summit (Sept 16–18; Lisbon) — Europe’s largest iGaming & betting summit.
🔸 Dmexco (Sept 17–18; Cologne) — Europe’s top digital marketing event.
🔹 GAT Bogotá (Sept 18; Colombia) — a must-attend iGaming hub in LatAm.
🔹 SPiCE Central Asia (Sept 25–26; Tashkent) — the biggest iGaming event in Central Asia.
🔸 SEOktoberfest (Sept 21–26; Austria) — the legendary meetup of SEO experts.
🔹 Digitalks Expo (Sept 30; São Paulo) — digital marketing & innovation for LatAm.

👉 See the full calendar of events here.


🪄🪄🪄
😱 So… where are you heading this September? Should we save you a spot at the visa center?

🪄🪄🪄

📌 3SNET — your tasty mix of affiliate insights: geo overviews, industry news, promo codes, event calendars & much more. 📌

➕ Subscribe to our channel


#go_network

😱 PPC: Where can you make money, and where will it cost you big?

In our new article, we break down where PPC can be used to promote casinos — and where it’s better not to. We’ll cover the requirements, restrictions, and how advertising in this niche really works.

👉 To avoid burning your budget into the red (or getting banned — or worse), we’ve put everything you need to know in one place.

🪄🪄🪄
📌From your experience — in which GEOs is PPC still alive and kicking?

August 27 — International Boxing Day! 😎

“The world ain’t all sunshine and rainbows. It’s a very mean and nasty place… Neither moderation nor competitors hit as hard as the real market. But it ain’t about how hard you hit with your campaigns. It’s about always being prepared and keeping your traffic moving forward" — ROIkky Balboa

👉 Stay one step ahead and strike right on target — our Sports Events Calendar will keep you in fighting shape.

Our Belgium market overview is now available not only to read, but also to listen to

Pick the format that works best for you, grab a coffee or tea, and get comfortable — it’s going to be an interesting one 🔥

All the key insights on Belgium are right here.

🇦🇱 Albania — the must-have GEO for affiliates in 2025–2026

After years of a “dry law,” the market is open again: since 2024, online betting is officially allowed. No market saturation is expected before 2030 — but new opportunities are already here.

What’s inside:
🔸Regulation: A maximum of 10 licenses issued by the Ministry of Finance through the Gambling Regulatory Authority. Strict requirements: a local company, 3+ years of experience in the EU/OECD, turnover of at least €19.8M, financial guarantees, and an office inside the country. The license isn’t cheap (€3.9M per year), but it’s valid for 10 years.
🔹Audience & trends: Albania is young, mobile-first, with football, basketball, and eSports at the top. Internet penetration is rising, and competition is still very low.
🔸How to enter & convert: Localize for SQ/EN, focus on mobile banking and fast payouts (Visa/Mastercard, Skrill, Neteller, PaySafeCard, Western Union). SEO around sports and local TG/IG communities is already showing solid deposits on match days.
🔹Risks: The regulator aggressively blocks unlicensed operators: websites, payments, even bank accounts. Fines can reach €500K — so double-check your offers and stay on the whitelist.

👉 Full insights and practical tips on Albania are now live in our latest market breakdown.

🇨🇱 Hot Chile, hot traffic: uncovering the secrets behind successful cases

🔥 Land of volcanoes, fjords, Easter Island statues, and unique wildlife — but let’s skip the tourist guide. Here’s what really matters:

🔹Potential: 70% of adults have placed a bet at least once, mostly on football — the nation’s biggest passion. As always, it’s mobile-first.
🔹Regulation: Technically, a license is required, but enforcement is still quite soft… for now.
🔸Working funnels: Prediction and analytics channels, cashback mechanics, and of course — a strong local vibe.

👉 Full breakdown is available in our blog or in video format on your favorite platform:

📌YouTube
📌Rutube